Senior Retail Media Manager

This is a fully remote position, open to applicants in Arizona, +2 more states.

📋 Description

• Formulate and implement advertising strategies across Amazon Sponsored Ads, Amazon DSP, Google Ads, and social media platforms in collaboration with retail customers, agencies, and internal stakeholders.

• Construct, enhance, and optimize paid search and programmatic advertising campaigns.

• Propel performance metrics such as ROAS, CPC, CTR, conversion rate, and monthly sales objectives.

• Utilize Amazon Marketing Cloud for audience development and comprehensive funnel optimization.

• Examine campaign data and execute recommendations through testing, auditing, and optimization processes.

• Prepare and present Quarterly Business Reviews, performance reports, and actionable insights.

• Oversee intricate media budgets across various channels and promotional timelines, including Prime Day.

• Ensure prompt delivery and execution of content.

• Collaborate with Account Managers, internal teams, and retail advertising departments.

• Act as the media expert for both internal and external stakeholders.

• Provide operational assistance, including monthly billing, reporting, and coordination of customer service.

⛳️ Requirements

• There are no specific education, experience, certification, or language requirements mentioned in the provided posting.

• Proven experience with Amazon Sponsored Ads.

• Proven experience with Amazon DSP.

• Proven experience with Google Ads.

• Proven experience with social media advertising.

• Familiarity with Amazon Marketing Cloud.

• Capability to manage complex media budgets and promotional schedules.

• Proficiency in analyzing ROAS, CPC, CTR, conversion rate, and overall sales performance.

🏝️ Benefits

• Comprehensive benefits package.

• Opportunities for professional development and growth.

• Collaborative work environment.