
Senior Product/Market Manager – Anatomic Pathology, Blood Bank, Hematology
Posted 1 day ago

Posted 1 day ago
This is a fully remote position, open to applicants in United States.
• Create and implement portfolio strategies for Anatomic Pathology, Blood Bank, and Hematology categories.
• Foster revenue growth, profitability, market share, and ensure long-term competitiveness of the portfolio.
• Leverage market research, customer insights, competitive intelligence, and business performance data to pinpoint needs, trends, and growth potential.
• Broaden the Cardinal Health Brand portfolio by introducing new products, technologies, suppliers, private-label solutions, channels, and capabilities.
• Formulate business cases, market opportunity evaluations, Stage-Gate processes, and commercialization strategies.
• Implement downstream marketing strategies and tactics to enhance portfolio visibility, adoption, and growth.
• Oversee product lifecycle strategies, including launches, positioning, pricing, optimization, and recommendations for discontinuation.
• Track revenue, profitability, market share, service levels, back orders, and other key performance indicators of the portfolio.
• Examine competitors’ products, pricing, promotions, technologies, services, and market strategies.
• Develop product positioning, value propositions, sales tools, and educational resources.
• Deliver product, market, competitive, and application training to Sales and customer-facing teams.
• Collaborate with suppliers on emerging technologies, product innovations, and private-label initiatives.
• Work cross-functionally with teams in Sales, Global Sourcing, Finance, Business Analytics, Quality and Regulatory Affairs, Supply Chain, Operations, Inventory Management, and Legal.
• Stay informed about laboratory market dynamics, product trends, technologies, regulations, and customer needs.
• Cultivate relationships with laboratory customers and stakeholders through voice-of-customer initiatives, advisory councils, sales collaboration, and site visits.
• Influence cross-functional partners and stakeholders within a matrixed organization.
• Bachelor’s degree in Marketing, Business, Life Sciences, Medical Laboratory Science, or a related field, or equivalent experience.
• Background in product management, portfolio management, product marketing, or commercial strategy in healthcare, diagnostics, laboratory products, or a related sector.
• Experience in product launches, including understanding of Stage and Gate processes, downstream marketing, successful execution, and process appreciation.
• Preferred experience with clinical laboratory products such as Anatomic Pathology, Blood Bank, Hematology, private-label portfolios, or supplier partnerships.
• Familiarity with market assessments, business planning, and product launches.
• Strong financial and analytical skills, including pricing, profitability, business case development, and portfolio performance analysis.
• Ability to convert customer, market, and competitive insights into effective product and portfolio strategies.
• Excellent cross-functional collaboration, influence, and communication abilities, with the capability to drive initiatives without direct authority.
• Must have a dedicated, quiet, private, and distraction-free home or field work environment.
• Access to high-speed internet is required.
• Eligible for bonuses.
• Coverage for medical, dental, and vision needs.
• Paid time off policy.
• Health savings account (HSA) provided.
• 401k savings plan available.
• Option to access wages before payday with myFlexPay.
• Flexible spending accounts (FSAs) offered.
• Coverage for short- and long-term disability.
• Resources for work-life balance.
• Paid parental leave.
• Programs promoting a healthy lifestyle.
• Opportunity for remote work from home or field.
• Necessary computer, technology, and equipment will be provided.
• An inclusive workplace that actively supports diversity.
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