Senior Product Manager – Retail Media Data, Measurement & Auction Strategy

This is a fully remote position, open to applicants in Germany.

📋 Description

• Take ownership and enhance the product strategy and roadmap for Retail Media auction performance, as well as data, measurement, and reporting.

• Identify opportunities and define requirements to enhance bidding, ranking, relevance, and overall commercial performance.

• Establish advertising tracking requirements, event taxonomies, and data contracts related to campaign management, ad serving, customer interactions, attribution, and reporting.

• Ensure the reliable ingestion of advertising data into the Unified Data Platform.

• Make advertising data accessible for internal reporting, advertiser analysis, measurement, and optimization.

• Develop capabilities for measuring and reporting on campaign effectiveness, incremental sales, reach, and return on advertising investment.

• Collaborate with Data Science, Data Engineering, Analytics, and software engineering teams to convert business needs into scalable solutions.

• Lead product discovery, prioritization, and delivery, balancing business priorities, technical dependencies, and stakeholder requirements.

⛳️ Requirements

• Around 5–7 years of experience in product management, preferably within data products, analytics, AdTech, marketing technology, or e-commerce.

• Proven experience in managing products from inception to completion, including discovery, roadmap formulation, delivery, adoption, and ongoing improvement.

• Strong grasp of data products, analytics, and measurement, with the capability to convert complex data into actionable business insights.

• Technical proficiency to effectively collaborate with Data Engineers, Data Scientists, Analysts, and software engineers while understanding and questioning technical requirements.

• Familiarity with SQL, data modeling, reporting, or BI tools; hands-on experience is advantageous but not mandatory.

• Excellent stakeholder management skills and the ability to navigate competing priorities across both technical and commercial teams.

• Understanding of advertising performance metrics and commercial measurement is essential.

• Previous roles as a Data Analyst, Data Scientist, or Analytics Engineer are a plus.

• Knowledge of digital advertising and auction mechanics is a nice-to-have.

• Experience in Retail Media, AdTech, or marketing analytics is desirable.

• Experience in building data products or platforms from the ground up is a plus.

🏝️ Benefits

• Flexible work-from-home arrangement, with personalized workplace setup, including the option to work up to 20 days per year from anywhere in the EU.

• Engaging team events and regularly scheduled social gatherings.

• Monthly kindergarten grant of €100.00 for employees with childcare expenses.

• Access to anonymous, free professional psychological support through nilo.

• Opportunities for internal and external training and career development support.

• Fully funded Deutschland Ticket.

• Membership package with Urban Sports Club, providing various sports and health opportunities.