Senior Product Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee revenue-generating media and advertising products that encompass audience targeting, media reporting, and measurement.

• Establish product vision, strategy, and success metrics aligned with revenue, advertiser outcomes, and consumer experience.

• Develop privacy-compliant audience targeting capabilities utilizing Zillow's first-party data for both onsite and offsite activation.

• Create products for campaign reporting, attribution, incrementality, and lift measurement.

• Drive ideation, assessment, execution, and optimization of onsite and offsite advertising products and formats.

• Shape the programmatic media strategy across both buy-side and sell-side channels, including supply packaging, deal structures, and partner integrations.

• Assess and prioritize opportunities based on revenue impact while maintaining the product roadmap.

• Evaluate product performance, experiments, and advertiser feedback to provide data-driven recommendations.

• Influence the roadmaps of other Zillow product teams to enhance ad inventory and the core ad experience.

• Collaborate with sales, ad operations, marketing, finance, and legal teams for successful launches.

• Present insights on ad performance to senior leadership and communicate plans, status, and outcomes.

• Guide other product managers on discovery, prioritization, and execution.

⛳️ Requirements

• A bachelor's degree in Computer Science, Engineering, Business Administration, Finance, Marketing, or a related field, or an equivalent mix of education and experience.

• Over 5 years of comprehensive product management experience in technology or software products.

• Extensive experience in ad tech, media, or advertising products.

• Practical experience with audience targeting and data activation, media measurement and reporting, or ad formats and placements.

• Strong grasp of the supply-side and demand-side ad tech stack and industry standards.

• Familiarity with programmatic platforms such as The Trade Desk, DV360, Amazon DSP, Magnite, PubMatic, and/or Criteo.

• Understanding of programmatic deal structures.

• Experience in utilizing data and experimentation to establish success metrics and enhance ad performance.

• Knowledge of clean rooms, identity solutions, and privacy regulations.

• Experience collaborating with engineering, design, and data science teams in an agile setting.

• Exceptional written communication skills.

• Strong collaboration and influencing abilities.

• Experience in ad buying or media products is a plus.

• Experience with first-party audience monetization, social media, CTV, OLV, attribution, incrementality testing, or brand lift is an advantage.

🏝️ Benefits

• Equity awards.

• Remote work from a location of your choice.

• Flexible distributed work through Cloud HQ.

• Equal employment opportunity and accommodation support.