Senior Merchandising Manager

This is a fully remote position, open to applicants in Colorado.

📋 Description

• Oversee merchandising efforts on the homepage, navigation, browsing, search, course pages, hubs, recommendation modules, and promotional areas.

• Collaborate with Category Managers to launch strategic content, prioritize categories, execute seasonal campaigns, and drive business initiatives.

• Work with Product and Engineering teams to define and enhance merchandising functionalities, such as curated collections, candidate pools, business rules, personalization, and scalable tools.

• Plan, implement, and assess merchandising experiments.

• Evaluate learner behavior, customer journeys, merchandising effectiveness, and marketplace trends.

• Create frameworks that balance learner requirements, commercial interests, editorial curation, and algorithmic suggestions.

• Discover cross-sell and upsell opportunities within Udemy and Coursera products, subscriptions, certificates, degrees, and learning experiences.

• Establish best practices for merchandising, operational models, and measurement frameworks.

⛳️ Requirements

• A Bachelor's degree in Business, Marketing, Analytics, or a related field.

• Over 7 years of experience in digital merchandising, e-commerce, category management, growth, marketplace strategy, or a similar area.

• Proven track record in developing merchandising strategies that enhance learner engagement, conversion rates, retention, and revenue generation.

• Familiarity with designing A/B tests, interpreting results, and translating insights into scalable merchandising enhancements.

• Strong analytical abilities utilizing customer insights and performance metrics.

• Experience collaborating with Product, Engineering, Design, Marketing, Analytics, and Data Science teams.

• Excellent commercial acumen in balancing learner experiences, marketplace dynamics, and business goals.

• Outstanding communication and stakeholder management abilities.

• Proficiency with digital analytics, experimentation, and merchandising platforms like Amplitude, Tableau, Optimizely, Adobe Analytics, Contentful, or similar technologies.

🏝️ Benefits

• Competitive base salary along with equity eligibility.

• Complete access to Udemy courses.

• Monthly UDay dedicated to personal investment.

• Budget allocated for personal development.

• Resources and tools available for AI experimentation.

• Region-specific benefits offering protection and care for employees and their families.

• Benefits differ by region and may include coverage outlined on the Australia, India, Ireland, Mexico, Türkiye, and US benefits pages.