Senior Growth Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Take ownership and expand Teton’s digital growth strategy through email, website, and paid media channels.

• Create and implement systems that enhance awareness and engagement across various digital platforms.

• Establish a quantifiable growth framework that links marketing initiatives to pipeline and revenue results.

• Develop and oversee email initiatives including newsletters, product updates, campaign distribution, and lifecycle nurturing.

• Segment audiences comprising operators, clinical leaders, and prospects at every stage of the buyer journey.

• Collaborate with Sales to facilitate outbound strategies and re-engage high-intent prospects.

• Manage the website as a key growth avenue, enhancing conversion rates through product education, content interaction, and demo pathways.

• Refine messaging, landing pages, and conversion processes in conjunction with Design and Product Marketing teams.

• Plan and implement paid media initiatives across LinkedIn and relevant industry publications.

• Convert campaigns and product launches into paid strategies that drive qualified traffic and measurable engagement.

• Experiment with creative elements, targeting strategies, and landing page effectiveness to boost efficiency.

• Collaborate with Sales Operations to integrate marketing systems with CRM and reporting frameworks.

• Ensure accurate data maintenance, clear attribution, and visibility of performance across all channels.

• Generate dashboards and reports to inform investment decisions.

• Work alongside Product Marketing and Content teams on campaign launches, product announcements, and industry narratives.

• Transform campaign strategies into distribution plans across email, website, and paid channels.

⛳️ Requirements

• Minimum of 6 years of experience in growth marketing, demand generation, or digital marketing roles.

• Proficient in managing email marketing, website optimization, and paid media strategies.

• Familiarity with HubSpot, marketing automation tools, and analytics platforms.

• Proven track record of designing and executing growth experiments across multiple channels.

• Strong analytical abilities to assess marketing performance and its impact on the pipeline.

• Capacity to work collaboratively with Sales, Product, and Content teams.

• Experience in healthcare, senior living, or regulated industries is advantageous but not mandatory.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Comprehensive health and wellness benefits.

• Opportunities for professional development and career growth.

• Flexible work environment and work-life balance initiatives.