Senior Director, Product Growth

This is a fully remote position, open to applicants in United States, +1 more country.

📋 Description

• Take charge of Roofr's growth at the convergence of product development, data analytics, and go-to-market strategies.

• Create activation and expansion pathways that maintain contractor engagement.

• Identify product signals that facilitate sales discussions.

• Enhance the self-service experience rooted in a seamless SMB user interface and user experience.

• Report directly to the Chief Product Officer and be part of the product leadership team.

• Lead a cross-functional Growth team comprising Engineering, Design, Data Science, and a Principal Product Manager.

• Coordinate hybrid strategies with Sales to focus on new subscriber acquisition and expansion within the existing customer base.

• Propel activation and expansion through in-product experiences and growth loops.

• Increase self-serve revenue across both transactional and subscription offerings, emphasizing Measure+ and in-product upgrade pathways.

• Manage the Growth team, foster a rapid experimentation culture, and take ownership of growth metrics.

• Achieve software adoption across the subscriber base, oversee the hybrid strategy, and drive self-service revenue growth.

⛳️ Requirements

• 8 to 12+ years of experience in product growth within B2B SaaS; experience in vertical SaaS is a significant advantage.

• Proven track record in developing a hybrid approach that combines product-led and sales-led initiatives.

• Strong instincts for activation and expansion strategies.

• Experience with both transactional and subscription revenue models.

• Proficient in managing end-to-end experiments.

• Expertise in growth metrics such as activation rates, adoption, expansion revenue, and Net Revenue Retention (NRR); capable of conducting personal analyses.

• Familiarity with tools like Amplitude, HubSpot, and Snowflake, or a similar data warehousing solution.

• Experience in building or scaling AI-driven products is a notable differentiator.

• Ability to lead and nurture cross-functional teams.

• Excellent communication skills at all levels, from executives to analysts.

• Must be located in the United States or Canada.

🏝️ Benefits

• Mandatory paid time off during the first week of employment.

• One Friday off each month.

• Company-wide paid shutdown during the week between Christmas and New Year’s.

• Flexible vacation policy.

• 80% of health benefits covered by the employer in the U.S.

• 100% of premiums for Extended Healthcare and Dental covered in Canada.

• Retirement savings plan with RRSP/401k matching.

• Generous parental leave policy.

• Annual company retreat featuring team-building activities.

• Opportunities for learning and development.

• Stipend for home office setup.

• Allowance for internet and phone expenses.

• Remote-first company culture.

• Weekly paydays on Fridays.

• Significant opportunities for growth and equity.