Growth Marketer

This is a fully remote position, open to applicants in Egypt.

📋 Description

• Take charge of daily growth marketing activities, including organic content, social media, email marketing, paid advertising, and product growth funnels.

• Oversee content calendars for LinkedIn, X, Instagram, blogs, and other organic platforms.

• Generate daily content, focusing on LinkedIn for B2B marketing leaders.

• Work closely with founders to transform product insights, customer feedback, opinions, and industry trends into thought-leadership pieces.

• Write and revise social media posts, blog articles, product-driven content, founder narratives, and campaign materials.

• Ensure brand consistency, visual appeal, clarity, and relevance to the target audience.

• Utilize AI tools for research, ideation, drafting, and production processes.

• Manage newsletters, product updates, nurture campaigns, and targeted email outreach efforts.

• Build and enhance HubSpot audience segments, campaign workflows, and automated nurturing sequences.

• Craft email messaging designed to guide prospects and users through the marketing funnel.

• Monitor email engagement, conversion rates, and performance trends.

• Optimize website, product pages, landing pages, and key conversion elements.

• Enhance messaging, calls to action, lead capture, trial conversion, and user activation strategies.

• Collaborate with an AI-native stack that includes Claude, GitHub, HubSpot, Slack, and other relevant platforms.

• Assist with paid marketing, LinkedIn thought-leadership advertising, audience testing, reporting, and optimization efforts.

• Analyze performance metrics for content, email, funnels, and campaigns.

• Advise founders on initiatives to test, enhance, scale, or discontinue based on performance.

• Adapt marketing strategies and growth experiments as the startup's priorities and positioning evolve.

⛳️ Requirements

• A minimum of 4 years of professional experience in growth marketing, content marketing, demand generation, or a related B2B SaaS marketing position, with results linked to qualified pipeline or revenue.

• Proven experience in creating content for B2B audiences, preferably targeting marketing, growth, SEO, or technology leaders.

• Experience in managing email marketing, social media content, blogs, and marketing campaigns.

• Demonstrated experience developing and implementing organic content strategies across LinkedIn and other social channels.

• Familiarity with managing email campaigns, audience segmentation, and automated nurturing workflows.

• Experience in assessing marketing performance and refining strategies based on outcomes.

• Exceptional editing skills and the ability to produce polished, engaging B2B marketing content.

• Strong understanding of LinkedIn content, B2B thought leadership, and organic content distribution.

• Proficient in HubSpot, email marketing tools, content calendars, and marketing analytics.

• Capable of utilizing AI tools such as Claude and agentic workflows for research, content creation, automation, and campaign execution.

• Strong creative and visual judgment, emphasizing brand consistency and content quality.

• Ability to differentiate valuable AI-generated content from generic or low-quality output.

• Understanding of growth funnels, landing page optimization, lead capture, and user activation processes.

• Familiarity with GitHub, CMS platforms, or AI-assisted website updates is advantageous.

• Capacity to identify content and campaign opportunities based on audience engagement and performance data.

• Excellent organizational skills, attention to detail, and the ability to manage multiple marketing initiatives simultaneously.

• Ability to work independently in a dynamic, founder-led startup environment.

• Proactive in identifying growth opportunities and enhancing marketing workflows.

• Ability to prioritize deliverables and measurable outcomes with minimal supervision.

• Candidates must be available to work during U.S. business hours aligned with the client's time zone.

• Resume must be submitted in English and PDF format.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Opportunity for professional growth and development.

• Flexible working hours and the ability to work remotely.

• Collaborative and innovative team environment.