Senior Direct Response Copywriter – Health & Supplement Brands

This is a fully remote position, open to applicants in Germany.

📋 Description

• Ideate and craft direct-response copy for Video Sales Letters, advertorials, and landing pages tailored for health and supplement D2C brands.

• Perform independent market research to understand target demographics, buying motivations, and competitive landscape.

• Develop messaging, mechanisms, and key selling points.

• Collaborate with the team to create scalable creatives and strategic approaches.

• Take ownership of content direction and execution.

• Continuously enhance and refine existing assets based on performance metrics and market feedback.

⛳️ Requirements

• Established track record of growing D2C brands in the health and supplements sector, whether in-house or agency-side.

• Significant experience in direct-response copywriting.

• Practical experience in conceptualizing and producing Video Sales Letters and advertorials.

• Ability to convert market research and audience insights into persuasive purchase arguments.

• Ideally, a background in pharmacy, biology, or chemistry, either academically or professionally.

• Strong analytical skills and a deep understanding of target audiences.

• Self-sufficient, organized working style with a strong dedication to quality.

• Willingness to take full ownership of results, from research to execution.

• Robust portfolio or relevant work samples.

🏝️ Benefits

• Apple equipment (MacBook and accessories) tailored to your preferences.

• Competitive starting salary above market rates coupled with performance-based compensation.

• Structured mentorship from seasoned copywriters and creative strategists.

• Annual training facilitated by leading experts in copywriting, sales psychology, and creative strategy.

• Fully remote work with flexible scheduling.

• Well-defined processes, quick decision-making pathways, and a focus on quality and impact.