Senior Creator / Creative Producer

This is a fully remote position, open to applicants in Serbia, +4 more countries.

📋 Description

• Generate innovative concepts for brand, product, and advertising campaigns, including performance marketing, in alignment with marketing goals, audience insights, and brand positioning.

• Establish the creative direction of campaigns, encompassing the core idea, key messages, narrative, and visual strategy.

• Craft campaign slogans, headlines, and key messages that resonate with the brand’s tone of voice.

• Collaborate closely with the Art Director as a creative partner, merging campaign ideas with branding and visual consistency expertise.

• Develop key visual concepts for campaigns through mood boards, visual references, sketches, and mockups.

• Enhance visual direction in conjunction with the Art Director.

• Integrate brand identity and tone of voice into creative concepts and ensure they are upheld throughout the campaign execution.

• Partner with designers and marketing teams to actualize concepts across various campaign assets and channels.

• Prepare and deliver creative proposals, articulate decisions, and refine concepts based on feedback received.

• Facilitate brainstorming sessions and creative workshops.

• Investigate cultural, visual, and marketing trends, as well as AI tools and techniques, applying relevant insights to creative work.

⛳️ Requirements

• Over 5 years of experience in a creative role focused on developing marketing and advertising campaigns, ideally in digital communications and/or B2B.

• A robust portfolio that demonstrates creative concepts for brand and product campaigns, highlighting key visuals and messaging.

• Capacity to articulate your contributions and the rationale behind your decisions.

• Skill in transforming a marketing brief into a unique, strategically informed creative concept.

• Experience collaborating closely with an Art Director and working with designers and marketing teams to conceive and implement campaigns.

• Strong grasp of branding, multichannel marketing communications, visual storytelling, design, and copywriting.

• Creative writing abilities capable of generating memorable slogans, engaging headlines, and clear campaign messages.

• Proficient in developing innovative creative ideas while adhering to an established brand identity.

• Strong visual acumen, with knowledge of composition, typography, color, and imagery.

• Proficiency in Figma, Adobe Photoshop, and Adobe Illustrator.

• Practical experience with generative AI tools for ideation, visual exploration, image creation, and concept development, along with the ability to critically assess and refine outcomes.

• Excellent presentation, communication, and collaboration skills.

• Ability to manage multiple creative projects, meet deadlines, and modify concepts based on shifting priorities and feedback.

• Advanced spoken and written English and Russian, including the ability to confidently present creative ideas and discuss feedback.

• A proactive approach, ownership of your work, and strong problem-solving capability.

• Higher education in art, design, marketing, communications, journalism, or a related field, or equivalent practical experience (a plus).

🏝️ Benefits

• Private health insurance.

• Sports benefits.

• Comprehensive Mental Health Program.

• Free English lessons (online).

• Local language courses.

• Paid time off.

• Maternity leave support.

• Referral program rewards.

• Opportunities for upskilling, internal workshops, and participation in professional conferences and corporate events.