
Senior Analyst, Data Strategy
Posted 14 hours ago

Posted 14 hours ago
This is a fully remote position, open to applicants in United States.
• Assist in the development and implementation of media reporting and measurement projects for client accounts.
• Evaluate marketing performance data.
• Create reporting deliverables that are driven by insights.
• Contribute to measurement frameworks that align with the business goals of clients.
• Produce and present ongoing and on-demand reporting that corresponds with client KPIs.
• Convert performance data into actionable insights and optimization suggestions.
• Collaborate with Strategy, Media, Client Services, Data Engineering, and Data Science teams.
• Aid in the creation of Tableau dashboards and initiatives for reporting automation.
• Help integrate attribution, incrementality, and MMM outputs into client reporting.
• Detect performance trends, risks, and opportunities within campaign data.
• Ensure prompt delivery of reporting outputs while proactively communicating any risks or obstacles.
• Report directly to the Manager of Data Strategy.
• 2–3 years of experience in marketing or media analytics, particularly in analyzing pharmaceutical marketing campaigns.
• Strong comprehension of performance metrics related to both digital and traditional media.
• Proficiency in Google Analytics and Tableau.
• Familiarity with pharmaceutical marketing measurement tools, such as Crossix, and the ability to interpret their outputs for client reporting and recommendations.
• Working knowledge of tagging systems and datasets related to campaign performance.
• Proficient in Excel and PowerPoint (or their Google equivalents).
• Strong analytical, problem-solving, and communication abilities.
• Capability to convert complex data into insights for non-technical audiences.
• Highly organized with the ability to manage multiple deliverables across various timelines.
• 401K plan with employer matching contributions up to 4% (with immediate vesting).
• Life insurance coverage.
• Disability insurance.
• Medical, dental, and vision insurance plans.
• Flexible working options, including hybrid and remote arrangements.
• Opportunity to work from any location around the world for two weeks each year.
• 20 vacation days.
• One personal well-being day.
• 9 public holidays.
• Gifted holidays at the end of the year.
• Early finish on Summer Fridays during June, July, and August.
• Complimentary counseling services through the employee assistance program.
• Tailored health support.
• Enhanced policies for maternity, paternity, family leave, and fertility.
• Access to on-demand training and professional development resources.
• Opportunities for global mobility within the business.
• Employee Network Groups and social engagement opportunities.
• Dedicated resources available for homeworkers.
Lakeshore Learning Materials
AECOM
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