
Senior Ad Operations – AdOps
Posted Sep 11

Posted Sep 11
This is a fully remote position, open to applicants in Philippines, +1 more country.
• Establish, initiate, oversee, and enhance programmatic advertising campaigns on platforms such as DV360, The Trade Desk, Amazon DSP, and other similar DSPs.
• Oversee campaign structure, including advertisers, insertion orders, line items, creatives, budgets, bids, targeting, frequency caps, and flight dates.
• Monitor daily campaign delivery, pacing, spending, performance, and key performance indicators (KPIs).
• Optimize campaigns to achieve objectives related to CPM, CPC, CPA, CTR, viewability, completion rates, conversions, and return on ad spend (ROAS).
• Manage audience, contextual, geographic, device, inventory, placement, and supply-source targeting.
• Troubleshoot issues such as campaign underdelivery, overspending, low win rates, creative problems, tracking discrepancies, and inventory constraints.
• Analyze DSP reports to identify opportunities for enhancing campaign performance and media efficiency.
• Manage and validate pixels, conversion tracking, click trackers, impression trackers, and third-party measurement tools.
• Work with programmatic inventory across various digital formats, including display, video, mobile app, and CTV.
• Comprehend and troubleshoot the programmatic buying process among DSPs, SSPs, exchanges, publishers, and measurement vendors.
• Collaborate with internal commercial and technical teams regarding campaign requirements, inventory availability, targeting, and performance.
• Prepare campaign reports and communicate performance, issues, and optimization strategies to both internal and external stakeholders.
• Maintain precise campaign documentation and ensure that campaigns are launched and managed according to established requirements and timelines.
• A minimum of 3 years of direct experience in programmatic campaign management or ad operations.
• Strong hands-on experience with at least one major DSP, ideally Google DV360.
• Experience in creating and managing campaigns directly within a DSP, rather than solely reviewing reports.
• In-depth understanding of programmatic advertising concepts, including RTB, DSPs, SSPs, exchanges, auctions, CPMs, bid floors, and targeting methodologies.
• Proficient in campaign pacing, budget management, bidding strategies, optimization, and troubleshooting.
• Familiarity with display and video advertising formats along with their creative specifications.
• Strong analytical abilities with the capacity to make optimization decisions based on campaign data.
• Advanced skills in Excel and Google Sheets.
• High attention to detail and the capability to manage multiple campaigns concurrently.
• Excellent written and verbal communication skills in English.
• Availability to work primarily from 9:30 AM to 6:30 PM ET.
• A player/coach mentality, willing to both execute tasks and lead initiatives.
• Ability to manage several projects simultaneously while adhering to deadlines.
• Proficient in giving and receiving direct feedback.
• Collaborative spirit with strong teamwork abilities.
• Entrepreneurial, adaptable, and eager to learn.
• Naturally curious, research-driven, and data-informed.
• Capable of identifying potential solutions and implementing them effectively.
• Creative confidence in problem-solving.
• Proactive in communication.
• A sense of humor and passion for online culture.
• Thrives in a startup environment.
• Preferred: Experience with DV360, The Trade Desk, Amazon DSP, Xandr, Yahoo DSP, or equivalent platforms.
• Preferred: Familiarity with CTV, video, and mobile app campaigns.
• Preferred: Understanding of OpenRTB, VAST, Prebid, ads.txt/app-ads.txt, sellers.json, and supply chain concepts.
• Preferred: Experience with third-party verification and measurement platforms such as DoubleVerify, IAS, or similar solutions.
• Preferred: Experience collaborating with both buy-side and sell-side programmatic teams.
• Competitive Salary
• Annual Performance Bonus
• Paid Time Off
Mercor
Mission Lane
ICF
The Cigna Group
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