Regional Sales Manager

This is a fully remote position, open to applicants in New York, +1 more state.

📋 Description

• Oversee the food service operations targeting the New England States and Upstate NY markets.

• Enhance food service sales across foodservice distribution channels and regional operators, including multi-unit chains and significant independent accounts.

• Meet sales volume, revenue, and contribution objectives via broadline distributors and operators.

• Create and implement customer growth strategies that align with High Liner Foods’ goals and customer ambitions.

• Leverage insight-based selling techniques to foster sustainable growth.

• Identify and chase strategic opportunities by understanding customers, competitors, brokers, and regional market trends.

• Strengthen customer and broker capabilities by participating in food shows and leading product demonstrations, broker training, and business evaluations.

• Oversee pricing, trade expenditures, travel and entertainment costs, and other sales-related expenses.

• Maintain precise sales forecasts and ensure timely CRM and trade management reporting.

• Collaborate with cross-functional teams, brokers, and stakeholders to address customer requirements while sharing market and competitive insights.

⛳️ Requirements

• A minimum of 5 to 10 years of experience in foodservice sales, broker networks, distribution sales, or culinary roles.

• Experience with seafood is advantageous.

• Strong understanding of foodservice sales principles, methods, practices, and techniques.

• Strategic, independent, and analytical thinker capable of making decisions and executing tactical plans.

• Must possess self-motivation and drive.

• Highly organized with excellent follow-up abilities.

• Proven history of driving growth.

• Ability to travel as necessary, occasionally up to 60% of the time.

• Capable of building and sustaining long-lasting relationships with both internal and external customers.

• Proficient in computer skills, particularly in Excel, Word, PowerPoint, etc.

🏝️ Benefits

• Competitive Salary

• Health, dental & vision coverage

• Pay for performance incentives

• Employee & Family assistance programs

• Wellness Programs

• Retirement Planning

• Supplemental Parental Leaves

• Disability Support

• Family-friendly Flex policies & Summer hours

• Volunteer hours

• Learning and mentorship opportunities

• Safety-focused work environment

• Flexible work arrangements

• Culture of diversity, innovation, and sustainability