Regional Planning & Activation Manager

This is a fully remote position, open to applicants in Arizona, +1 more state.

📋 Description

• Oversee the regional planning, coordination, and execution of all on- and off-premise sampling initiatives across various markets.

• Organize and disseminate information regarding all JetFuel on- and off-premise sampling programs and associated resources.

• Collect and relay performance data of programs/resources through KPI tracking and accountability measures.

• Direct local planning efforts, which include quarterly planning meetings, bi-weekly team status updates, and weekly client reports.

• Maintain a comprehensive perspective on activities within key accounts and market territories to identify avenues for growth.

• Ensure that programming aligns with client expectations, brand standards, and program specifications.

• Guarantee that regional programs adhere to state-specific regulations and guidelines.

• Lead integration initiatives with local sales teams across various departments.

• Monitor regional budgets across multiple markets.

• Supervise and manage Area Managers throughout the extended territory.

• Recruit, onboard, train, mentor, and provide performance evaluations for Area Managers.

• Ensure adequate staffing levels and coverage across all markets.

• Review and authorize expense reports, timecards, and event summaries submitted by Area Managers.

• Consolidate insights gained from the field and competitive activities, sharing valuable learnings with leadership and clients.

• Manage inventory control and logistics for point-of-sale materials.

• Maintain a strong presence in the field through regular spot-checks and client support.

⛳️ Requirements

• 3–5+ years of experience in experiential or field marketing, particularly in managing field teams across multiple markets; experience in the adult beverage sector is preferred.

• Excellent leadership, communication, and organizational capabilities.

• Energetic, friendly, and approachable demeanor.

• Proficient in Microsoft Office Suite (Excel, PowerPoint, Word, Outlook).

• Strong skills in data interpretation and analysis, with the ability to translate program performance into actionable insights and recommendations.

• Capable of leading teams and inspiring staff in dynamic event settings.

• Familiarity with on- and off-premise marketing strategies.

• Prior experience in experiential marketing, event management, brand ambassador programs, or promotional events is preferred.

• Experience in managing logistics, staffing, or inventory is advantageous.

• Willingness to travel throughout the region as required, including overnight stays.

• Must be at least 21 years of age.

• Must possess reliable transportation.

• Must have access to a smartphone.

• Ability to lift and transport promotional materials and event assets as required.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• Opportunities for professional development and career advancement.

• Flexible work schedule and the ability to work remotely.

• Generous paid time off and holiday leave.