Regional Account Director – Automotive Digital Marketing

Posted Aug 19

This is a fully remote position, open to applicants in Maryland, +2 more states.

📋 Description

• Act as a reliable marketing consultant for automotive dealership clients.

• Create and implement data-driven digital marketing strategies aimed at enhancing sales, service, retention, and return on investment.

• Evaluate key performance indicators such as traffic, leads, cost per lead, engagement, conversion, and sales attribution.

• Deliver performance insights and actionable recommendations to dealership leadership.

• Spot opportunities for enhancing campaign, website, and lead performance.

• Initiate and execute Team Velocity products, services, and strategies with new clients.

• Cultivate robust client relationships that foster retention, satisfaction, and account expansion.

• Collaborate with Client Services, Production, and other internal teams to ensure effective campaign execution.

• Conduct visits to dealerships, business reviews, and necessary training sessions.

• Travel within the assigned territory and occasionally on a national level.


⛳️ Requirements

• Over 3 years of experience in automotive digital marketing, automotive retail, automotive media, advertising, or SaaS.

• Background in a client-facing, consultative, account management, or marketing strategy position.

• In-depth understanding of automotive digital marketing, including websites, paid media, lead generation, conversion, and customer retention.

• Proven ability to leverage data and analytics to formulate marketing recommendations.

• Outstanding presentation, communication, and relationship-building capabilities.

• Strong organizational skills, attention to detail, and problem-solving aptitude.

• Willingness to travel within the assigned territory and occasionally on a national scale.

• Bachelor's degree is preferred.

• Residing in or near Baltimore, the DC metro area, Northern VA, Philadelphia, PA, or the immediate surrounding regions.

• Easy access to a major airport.


🏝️ Benefits

• Competitive base salary along with uncapped commission and bonus potential, with on-target earnings of up to $190,000.

• Comprehensive medical, dental, and vision benefits.

• Wellness benefits available.

• 401(k) retirement plan.

• Remote, field-based position offering flexibility and independence.

• Access to proprietary Apollo platform and advanced technology tools.

• Chance to significantly impact dealership sales, service revenue, customer retention, and overall profitability.

• Opportunities for executive relationship-building with dealer principals, general managers, and senior dealership leadership.

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