Promo Ops Associate

This is a fully remote position, open to applicants in Colorado, +2 more states.

📋 Description

• Assist in the development, implementation, and post-analysis of promotional campaigns for Sportsbook and Casino clientele.

• Oversee promotional databases, Airtable boards, and tracking mechanisms.

• Draft or assist with promotional terms and conditions ensuring compliance with legal and state regulations.

• Aid in the creation of creative assets and requests for campaign materials.

• Keep track of competitor promotions and industry developments.

• Resolve promotion-related issues and provide support to Customer Support teams regarding customer inquiries.

• Design and implement CRM campaigns utilizing email, push notifications, and in-app messaging.

• Assist with campaign setup, quality assurance, audience selection, asset management, and performance monitoring.

• Execute personalization strategies using tools such as Movable Ink.

• Work with Analytics on segmentation and personalization data attributes.

• Track campaign performance and suggest tactical enhancements.

• Deliver insights on campaigns, customer behavior, and operational processes to inform CRM and Loyalty initiatives.

• Participate in discussions about segmentation, eligibility, promotional design, lifecycle journeys, and channel strategies.

• Represent operational and customer viewpoints in cross-functional meetings.

• Collaborate with CRM, Marketing, Loyalty, Commercial, Trading, Product, Engineering, Casino, Customer Support, and Data teams.

• Work with Creative teams to provide feedback on assets and secure approvals.

• Identify opportunities for workflow and process enhancements.

• Ensure that campaigns adhere to governance, regulatory standards, and industry best practices.

• Keep documentation updated for scalability and team alignment.

⛳️ Requirements

• Strong passion for sports and an innate understanding of sports fan behavior.

• Exceptional attention to detail and experience managing intricate workflows.

• Excellent communication skills with the capability to articulate ideas effectively.

• Analytical mindset with the skill to interpret real-time data for campaign optimization.

• Strong problem-solving abilities and comfort in a dynamic, fast-paced environment.

• Collaborative team player that thrives in cross-functional settings.

• A curious and eager learner with a deep interest in sports betting and customer behavior.

• Bachelor’s degree in Sports, Business, Marketing, Communications, or a related field (or equivalent experience).

• Willingness to work evenings, weekends, and holidays during peak sports or promotional times.

• Availability for periodic on-call shifts is necessary.

• Preferred: Experience with sports betting CRM or bonusing platforms.

• Preferred: Familiarity with CRM tools, personalization engines (e.g. XtremePush, Movable Ink), or marketing automation systems.

• Preferred: Basic SQL knowledge for understanding customer data and campaign logic.

• Preferred: Experience with Airtable or similar planning tools.

• Preferred: Background in high-growth or startup/scale-up environments.

🏝️ Benefits

• Periodic on-call shifts may include compensatory time off arranged on a case-by-case basis at the discretion of the manager.

• Comprehensive benefits information can be found at https://benefitsatfanatics.com/.

• In-person onboarding or cultural immersion may be required based on the role and location.