Product Marketing Manager – Expert Call Services

This is a fully remote position, open to applicants in United States.

📋 Description

• Take ownership and lead the go-to-market strategy and positioning for AlphaSense’s Expert Call Services division.

• Create engaging messaging, positioning documents, and frameworks that set Expert Call Services apart from other expert network providers.

• Collect and analyze customer feedback to shape the product roadmap, messaging, and go-to-market strategies.

• Monitor industry trends and the competitive landscape to identify changes that may necessitate updated positioning or inform the product roadmap.

• Manage awareness, call volume, call velocity, cross-selling, and expansion campaigns from start to finish.

• Collaborate with teams across marketing, revenue, enablement, product, and the Expert Call Services business.

• Work alongside product managers on developing the roadmap and strategic initiatives.

• Assess new go-to-market opportunities as the offering progresses.

• Analyze revenue, pipeline, and product adoption metrics to recommend enhancements.

⛳️ Requirements

• 3–5 years of experience in product marketing, preferably in a fast-paced SaaS environment.

• Comfortable managing messaging, campaigns, and product launches.

• Capability to build relationships across various teams including marketing, enablement, product, revenue, and business.

• Ability to pinpoint differentiators and convert market and customer insights into clear positioning and messaging.

• Experience utilizing customer insights to shape messaging, campaigns, and go-to-market strategies.

• Proven experience in leading or significantly contributing to product launches from planning to measurement.

• Familiarity with growth tactics and product-led growth strategies.

• Excellent verbal and written communication skills.

• Proficiency in translating complex concepts into clear and persuasive messaging.

• Ability to synthesize data into actionable insights and recommendations that enhance go-to-market effectiveness.

• A background in financial services or expert networks is advantageous.

• General understanding of financial content and industry research.

🏝️ Benefits

• Performance-based bonus.

• Equity options.

• Comprehensive benefits program.

• Reasonable accommodations for qualified employees with protected disabilities, as required by applicable laws.

• AlphaSense does not require candidates to pay for job applications, equipment, or training.