Product Marketing Manager

This is a fully remote position, open to applicants in New York.

📋 Description

• Create realistic product marketing scenarios derived from personal work experience.

• Identify core business challenges, anticipated decisions, and possible outcomes.

• Generate scenarios that include incomplete, conflicting, or disorganized product and market data.

• Develop and assess positioning, messaging, differentiation, and value propositions.

• Design and evaluate product launch strategies, readiness, execution, priorities, dependencies, and risks.

• Analyze sales and go-to-market enablement materials for alignment.

• Create and review win/loss research scenarios to assess evidence-based conclusions.

• Examine product adoption, behavioral data, usage patterns, customer engagement, and barriers to adoption.

• Formulate scenarios that consider competitor actions, market shifts, and response strategies.

• Collaborate with simulated tools including email, storage, CRM, project management, social media, web analytics, SEO/AEO, advertising, CMS, product analytics, and customer support systems.

• Utilize Salesforce-like CRM, Amplitude-like product analytics, and Asana/Linear-like project management workflows.

• Draft or review reference answers and evaluation criteria.

• Assess completed scenarios and evaluate diagnostic reasoning, prioritization, trade-offs, planning, execution, and reporting.

• Provide clear written justifications supporting evaluation decisions.

⛳️ Requirements

• Practical professional experience in product marketing.

• Proven experience taking ownership of product launches, positioning, and enablement, beyond merely overseeing teams responsible for execution.

• Strong grasp of win/loss analysis, positioning, launch readiness, adoption, and competitive strategies.

• Proficient in using a CRM such as Salesforce.

• Experience analyzing product metrics using platforms like Amplitude.

• Familiarity with project management tools such as Asana, Linear, or similar platforms.

• Strong analytical skills to interpret incomplete or conflicting market, customer, and product data.

• Ability to articulate written reasoning and justify the effectiveness or ineffectiveness of product marketing decisions.

• Prior experience in developing AI training environments, reinforcement-learning settings, or simulated business case studies is highly preferred.

• Certification from Rubric Academy or Rubric Bootcamp is strongly preferred.

• Comfortable working autonomously within established evaluation frameworks and project guidelines.

• Applicants are required to complete a brief multiple-choice knowledge assessment focused on product marketing prior to review.

• Work must be conducted without utilizing confidential or proprietary information from any employer, client, institution, or third party.

• H1-B and STEM OPT support is not available for this position.

🏝️ Benefits

• Flexible scheduling aligned with project needs.

• Fully remote work arrangement.

• Part-time independent contractor role.

• Project duration may be adjusted, extended, or concluded based on needs and performance.