Product Marketing Analyst

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Formulate strategies for positioning, messaging, and value propositions.

• Convert product features into compelling sales and marketing presentations.

• Design and implement campaigns for product and feature launches (go-to-market).

• Develop content and campaigns for various platforms including email, landing pages, blogs, social media, webinars, and premium content assets.

• Assist the Sales team with presentations, benchmarks, persuasive arguments, and ROI calculators.

• Produce and craft video and written narratives of customer success stories.

• Outline product communications for events and promotional campaigns.

• Aid speakers and executives in crafting presentations and narratives.

• Analyze the market and competitors to gather insights for product positioning and growth.

• Leverage AI to enhance content production, support positioning and campaigns, and expedite go-to-market strategies.

• Collaborate with Growth, Design, and Content teams to maintain consistency and optimize performance.

⛳️ Requirements

• Proven experience in Product Marketing within B2B SaaS organizations.

• Background in product or feature launches.

• Familiarity with digital marketing and demand generation techniques.

• Outstanding communication and writing capabilities.

• A blend of analytical, creative, and organized thinking.

• Ability to collaborate effectively with Product, Sales, and Marketing departments.

• Focused on results and growth.

• Willingness to utilize AI extensively in daily tasks.

🏝️ Benefits

• A culture that values feedback and offers career development opportunities within the organization.

• Support for language courses and professional training initiatives.

• Comprehensive national health insurance with no copayments required.

• Pet health insurance coverage.

• Dental insurance benefits.

• Flash Benefits Card valued at BRL 1,250.00.

• Access to Wellhub (formerly Gympass).

• Monthly educational allowance of up to BRL 200.00.

• Psychological support services.

• Life insurance coverage.

• Relocation assistance available, if necessary.

• Day off on your birthday.

• Flexible working hours.