Producer I, Social – FinLit

This is a fully remote position, open to applicants in Minnesota.

📋 Description

• Create and produce highly shareable content tailored for social media, including short-form videos and graphics, across all platforms.

• Identify engaging stories, moments, and ideas from Marketplace’s financial literacy programs that can be transformed into captivating social content.

• Develop original social videos by conducting research, writing scripts, crafting hooks, and selecting clips.

• Write and edit social media copy, headlines, captions, scripts, and other communications aimed at the audience.

• Strategically schedule and distribute content on various social media platforms.

• Analyze social media performance and generate regular reports on campaigns and content.

• Collaborate with reporters, producers, and hosts.

• Utilize data to guide posting strategies.

• Stay updated with best practices in social media.

• Ensure a consistent voice and branding across all social media platforms.

• Foster engagement among audiences, hosts, and reporters.

• Develop and oversee the social strategy for the financial literacy portfolio.

⛳️ Requirements

• Bachelor's Degree in Journalism or a related field is required.

• 5+ years of experience in producing content for social media on behalf of a brand or media outlet.

• Familiarity with financial literacy content and social media trends within the FinLit space.

• Understanding of how creators and organizations engage audiences around economic issues.

• Excellent editorial judgment and knowledge of journalistic standards.

• Proven success in creating engaging social content for a newsroom, media organization, publication, or similar editorial environment.

• Comprehensive knowledge of social media trends and best practices, including platforms like YouTube and TikTok.

• Exceptional skills in social copywriting and fact-checking.

• Proficiency in editing software such as Photoshop, Premiere, CapCut, DaVinci Resolve, or similar tools.

• Capability to work efficiently with minimal supervision.

• Ability to meet deadlines and manage multiple responsibilities consistently.

• Outstanding communication, organizational, and collaborative abilities.

• Experience with social analytics and audience insights.

• Ability to appear on camera or direct/edit on-camera video as needed.

• Must be authorized to work for any employer in the U.S.; employment visa sponsorship is not available.

🏝️ Benefits

• Grant-funded two-year position.

• Flexible remote work arrangement.

• Collective bargaining agreement between Marketplace and SAG-AFTRA.