Principal Multi Media Designer – Creative Strategy, Enablement

atUSA TODAY NetworkRemoteUS flagUnited StatesFull-timeCreative StrategistMid-levelSenior$70k – $85k/year

Posted 2 days ago

This is a fully remote position, open to applicants in United States.

📋 Description

• Act as a creative advisor and strategic design collaborator to the Senior Director of Creative Operations.

• Assist in sales calls, discovery sessions, partner meetings, and client interactions that require creative expertise.

• Convert client objectives, sales targets, and business challenges into innovative creative suggestions.

• Provide creative oversight and direction for complex, high-stakes, or strategically significant projects.

• Develop, review, or offer guidance on agency-level creative across various platforms, including print, digital, social, video, branding, direct mail, billboards, packaging, product design, publications, newsprint, and campaign outputs.

• Formulate creative strategies for new business ventures, partner onboarding processes, premium creative services, and tailored creative requests.

• Assess whether requests fall under standard production, premium creative, Studio-level work, or custom scope.

• Aid in the creation of creative briefs, intake protocols, client discovery inquiries, and creative readiness standards.

• Advocate for creative quality, design feasibility, production requirements, and client experience in planning discussions.

• Articulate design recommendations, creative constraints, available solutions, and optimal options to sales and customer-facing teams.

• Present creative deliverables, design direction, and suggestions to both internal and external stakeholders.

• Produce high-quality finished creative for strategic initiatives, samples, pitches, training materials, and urgent client needs.

• Support training on design fundamentals, multimedia best practices, AI-enhanced workflows, social creative, video, brand consistency, production standards, and quality expectations.

• Develop training resources, creative playbooks, illustrative examples, evaluation checklists, templates, and quality benchmarks.

• Mentor designers and members of the creative team through constructive feedback, coaching, and design guidance.

• Evaluate work for conceptual integrity, execution, accuracy, visual hierarchy, brand consistency, production readiness, and effectiveness.

• Identify quality deficiencies, workflow challenges, training requirements, and recurring creative weaknesses.

• Utilize and guide the responsible use of AI-assisted creative tools for ideation, versioning, image exploration, workflow optimization, and scalable output.

• Stay updated on trends in design, advertising, social media, video, AI, print production, and client expectations.

• Support scalable templates, design systems, campaign structures, and repeatable creative solutions.

• Design with audience behavior in mind, ensuring clarity, mobile-first composition, visual hooks, readability, and conversion-oriented calls to action.

• Implement accessibility-focused design practices that include legibility, contrast, hierarchy, mobile readability, and inclusive digital design.

• Function as a trusted creative authority on workflow, staffing, capabilities, quality, training, AI integration, and creative operations strategy.


⛳️ Requirements

• A portfolio is essential; it must showcase advanced creative work across various media and demonstrate strong design thinking.

• Extensive professional experience in multimedia design, graphic design, advertising, agency creative, publishing, brand design, digital media, or a related creative discipline.

• Demonstrated ability to create and oversee agency-level creative across print, digital, social, video, branding, and campaign-related work.

• Experience in creating or directing logos, brand identity systems, corporate stationery, branded materials, direct mail, billboards, packaging, product-related creative, glossy publications, newsprint, digital campaigns, and social media assets.

• Strong knowledge of typography, layout, hierarchy, color, composition, branding, messaging, visual storytelling, and production accuracy.

• Capability to produce polished finished work with minimal direction.

• Ability to evaluate incomplete briefs, identify missing elements, and advance work with sound creative judgment.

• Excellent client-facing communication skills.

• Capacity to engage confidently with internal teams, external clients, sales leaders, creative teams, production stakeholders, and senior leadership.

• Proficiency in clearly explaining creative choices to non-design audiences.

• Experience participating in client meetings, sales discussions, creative reviews, or discovery calls.

• Strong understanding of print, digital, social, video, branding, and production workflows.

• Familiarity with digital advertising, social platform requirements, mobile-first design, paid social formats, display creative, email graphics, and campaign extensions.

• Experience with video, motion graphics, animation, HTML5-style creative, short-form content, or multimedia storytelling.

• Working knowledge of AI-assisted creative tools and their responsible use in a professional context.

• Ability to craft effective prompts, refine AI-assisted outputs, identify subpar results, and avoid generic or low-quality creative.

• Strong aptitude for teaching, coaching, mentoring, and influencing fellow creative professionals.

• Excellent organizational skills and the ability to balance strategic initiatives, meetings, training, creative reviews, and hands-on design tasks.

• Capability to thrive in a fast-paced, deadline-driven environment while upholding high creative standards.

• Advanced proficiency in Adobe InDesign, Photoshop, and Illustrator is required.

• Strong understanding of print specifications, prepress standards, file packaging, bleed, trim, resolution, color profiles, image quality, vendor requirements, and preparation of production-ready files.

• Familiarity with specifications for digital campaigns, social media, display ads, email creative, and landing page assets.

• Proficiency in Microsoft Office is required.

• Ability to learn company-specific workflow tools, ad tracking systems, digital asset management systems, approval platforms, and production processes.

• A Bachelor's degree in graphic design, visual communication, digital media, advertising, marketing, or a related field, or equivalent professional experience is preferred.

• Additional preferred experience includes work in agency/media/publishing/creative studios, advertiser support, new business and sales enablement, training programs, playbooks and standards, mentoring, brand development, campaign extensions, performance-oriented design, WCAG-informed design, and the adoption of AI, automation, design systems, or workflow platforms.

• Preferred tools include Adobe Premiere Pro, After Effects, Adobe Express, Figma, Canva, Adobe Firefly, Photoshop generative tools, Canva AI, ChatGPT, Midjourney, Runway, motion graphics, animation, short-form video, HTML5-style creative, and social/digital asset tools.


🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• Generous paid time off and flexible working arrangements.

• Opportunities for professional development and continuing education.

• Collaborative and creative work environment.

People also viewed

BJAK1 day ago

Creative Brand Strategist

SG flagSingapore OnlyFull-timeCreative Strategist
ApplyView job
EU2 days ago

Operations Coordinator, DTC Creative Strategy

PH flagPhilippines OnlyFull-timeCreative Strategist
ApplyView job
New Engen2 days ago

Lead Creative Strategist

US flagCalifornia, +17 more statesFull-timeCreative Strategist$80k – $90k/year
ApplyView job
DEPT®2 days ago

Creative Strategist, Retail Media

US flagUnited States OnlyFull-timeCreative Strategist$66.3k – $85k/year
ApplyView job
115 Ventures2 days ago

Senior Creative Strategist – DTC, eCommerce

AE flagUnited Arab Emirates (UAE) OnlyFull-timeCreative StrategistAED 7,000 – AED 10k/month
ApplyView job
LocaliQ2 days ago

Principal Multi Media Designer – Creative Strategy, Enablement

US flagUnited States OnlyFull-timeCreative Strategist$70k – $85k/year
ApplyView job

Never miss a great job!

Get handpicked remote jobs straight to your inbox weekly.

Trusted by 7,400+ designers