PR & Mediju Hakeris

This is a fully remote position, open to applicants in Latvia.

📋 Description

• Generate public attention for scandiweb, internal business initiatives, company growth, and client projects.

• Collaborate with founders and business leaders to identify and unveil significant stories to a broader audience.

• Proactively create campaign angles, gather facts, and deliver narratives to the appropriate audience.

• Identify PR opportunities in projects, team discussions, product development, research, technical achievements, and market changes.

• Transform complex or mundane topics into engaging stories with compelling headlines and clear audience benefits.

• Develop creative PR campaigns that capture attention and stimulate public discussions.

• Organize newsworthy events if a ready-made story is not available.

• Tailor events for various media and audiences.

• Research and curate journalists, newsletter authors, podcasters, content creators, analysts, and industry communities.

• Prepare personalized pitches and communicate via email, social media, phone calls, and events.

• Build long-term relationships with media professionals.

• Coordinate interviews, expert comments, data, visuals, demonstrations, and presentations by company representatives.

• Collaborate with content, design, video, data, and development teams.

• Monitor public discussions, competitor activities, industry news, and trends.

• Respond swiftly to unexpected media opportunities and engage necessary colleagues.

• Utilize AI and research tools for media monitoring, contact discovery, and communication enhancement.

• Measure campaign outcomes, document experiences, and continuously improve campaigns based on media feedback and business impact.

⛳️ Requirements

• Previous experience in PR, journalism, media, content creation, communication, creative strategy, startup marketing, or a related field.

• Proven track record in garnering attention, obtaining media coverage, building audiences, or generating public interest.

• Strong understanding of news value.

• Ability to find engaging angles in technical, commercial, or everyday information.

• Excellent skills in writing headlines, pitches, and short-form content.

• Fluent in English, both written and spoken.

• Ability to comprehend technical and business topics and articulate them in simple language.

• Proactive attitude and readiness to communicate directly with people.

• Tenacity in dealing with ignored or rejected proposals.

• Capability to work with incomplete information and developing projects.

• Ability to manage multiple stories, stakeholders, and deadlines simultaneously.

• Confident communication with founders, executives, technical experts, clients, journalists, and content creators.

• Curiosity about media, business, technology, e-commerce, and culture.

• Practical understanding of social media, online communities, podcasts, newsletters, and content creator channels.

• Existing relationships with journalists, editors, content creators, or industry media are advantageous.

• Experience in e-commerce or technology is a plus but not mandatory.

🏝️ Benefits

• Monthly salary ranging from 3090 to 4740 EUR gross, depending on experience and performance level.

• Opportunity to acquire company stock options.

• Support for technology upgrades.

• Basic healthcare coverage and sports bonuses.

• Access to a multinational team of experts to learn from.

• Legendary online and in-person events to celebrate successes together.