Partner Marketing Manager

This is a fully remote position, open to applicants in France.

📋 Description

• Serve as the primary marketing liaison for designated strategic partners, with an initial focus on Egnyte.

• Create and oversee collaborative marketing strategies with partners.

• Convert partner objectives into actionable marketing programs specific to the EMEA region.

• Manage co-marketing efforts, including MDF/funding requests and performance reporting.

• Facilitate coordination among EMEA and local marketing teams.

• Implement go-to-market strategies developed in collaboration with Product Marketing.

• Organize partner launches and market activation initiatives throughout EMEA.

• Align the efforts of partners, Product Marketing, sales, services, and local marketing teams.

• Produce PowerPoint presentations, dynamic slide templates, marketing materials, sales enablement content, and visual assets.

• Execute Account-Based Marketing (ABM), digital, and event campaigns.

• Oversee campaign execution and content development.

• Manage and enhance landing pages, email campaigns, and lead generation efforts.

• Tailor pitch decks, one-pagers, sales playbooks, and ROI tools to support partner go-to-market activities.

• Assist in partner and sales enablement, training sessions, and key opportunities.

• Monitor and report on lead generation, conversion rates, pipeline contributions, and campaign effectiveness.

• Offer insights and suggestions to enhance marketing initiatives and sales strategies.

• Support various partner and product marketing projects as required.

⛳️ Requirements

• Strong ability to execute campaigns, manage content, and ensure effective coordination.

• Solid understanding of the fundamentals of product and solutions marketing.

• Excellent communication skills; capable of delivering clear, concise, and impactful messages tailored to diverse audiences and stakeholders.

• Proven ability to function effectively within complex, cross-functional environments while managing multiple stakeholders, markets, and competing priorities.

• Experience in managing various stakeholders and projects simultaneously.

• Expertise in creating high-converting sales presentations, decks, and enablement materials using tools like PowerPoint, Canva, or Figma.

• Familiarity with digital marketing platforms such as HubSpot, CRM, CMS, and analytics tools.

• Experience in budget management.

• Startup mentality; demonstrates ownership and agility.

• Hands-on approach; comfortable executing tasks as well as coordinating them.

• Independent and self-sufficient; capable of working autonomously.

• Detail-oriented with a keen eye for aesthetics, maintaining high standards for visual quality and brand consistency.

• Proactive in identifying and seizing opportunities.

• Commercially aware; understands the impact of marketing on revenue generation.

• 3 to 6 years of experience in partner marketing or demand generation roles.

• Background in B2B SaaS or digital solutions.

• Familiarity with sales-driven environments.

• Fluent in English (required).

• Willingness to travel throughout the EMEA region as needed.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Opportunities for professional growth and development.

• Dynamic and collaborative work environment.

• Flexible working arrangements.

• Comprehensive health and wellness benefits.