Paid Media Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Act as a Paid Media specialist with extensive knowledge in the field.

• Oversee the development of strategies, innovations, tactical execution, and performance management for a portfolio of 3–5 Paid Media client accounts.

• Design, implement, and evaluate paid media campaigns that align with client KPIs, marketing objectives, and business goals.

• Execute campaigns across platforms including Google, Meta, LinkedIn, and TikTok.

• Function as the primary Paid Media contact for assigned clients.

• Lead biweekly and on-demand client meetings while fostering robust client relationships.

• Drive channel innovation by identifying new campaign opportunities, optimizations, and testing based on performance analytics.

• Develop, assess, and deliver actionable Paid Media performance reports to clients.

• Communicate project timelines effectively, manage client expectations, and provide proactive updates.

• Collaborate with the Creative Director and Design team on ad creation, testing strategies, creative direction, and briefs.

• Understand clients’ industries, target audiences, and objectives while keeping abreast of industry trends and best practices.

• Engage in creative brainstorming sessions with the Paid Media team.

• Work alongside SEO, Measurement, and Creative teams to ensure successful client deliverables.

• Receive constructive feedback and guidance from the Associate Director of Media.

⛳️ Requirements

• A minimum of 3 years of experience in a paid media agency; the ideal candidate will have 3–5 years of relevant experience.

• Prior experience in a performance agency is essential.

• Proven experience managing both Paid Search and Social campaigns.

• Familiarity with Google and Meta platforms; experience with LinkedIn and TikTok is a plus.

• Skilled in building rapport with clients, establishing expertise and credibility, and representing the Paid Media engagement effectively.

• Capability to develop and execute Paid Media strategies across diverse industries.

• Proficient in correlating media outcomes with tangible client business and revenue impacts.

• Previous experience taking full ownership of client accounts from strategy formulation to execution, reporting, and ongoing communication.

• Proficiency in Excel and/or Google Sheets.

• Competence in data analysis using GA4 and other analytical tools.

• Strong project and time management abilities.

🏝️ Benefits

• Unlimited PTO.

• Comprehensive health, dental, and vision insurance plans.

• Virtual Team Events and a vibrant, casual, inclusive company culture.

• Company-sponsored ClassPass membership.

• 12 weeks of Paid Parental Leave.

• Summer Fridays.

• 401(k) plan with Employer Match.

• Competitive compensation package.