Mobile App Head of Growth, Monetization

This is a fully remote position, open to applicants in Germany.

📋 Description

• Assume complete responsibility for growth and monetization efforts from strategy formulation to execution utilizing AI agents and automated workflows.

• Create scalable AI-driven campaigns for acquisition, activation, retention, and upselling.

• Establish measurable campaign objectives and track ROI, KPIs, and performance in real-time through AI.

• Enhance campaigns, pricing strategies, and user journeys leveraging AI-driven analytics and automated experimentation.

• Ensure consistent implementation across marketing channels, with AI managing messaging, creative aspects, and delivery at scale.

• Examine user behavior, market trends, and competitor tactics with AI to uncover opportunities.

• Spearhead process enhancements to make growth operations efficient, replicable, and automated.

• Collaborate with product, marketing, and design teams to integrate high-impact features.

• Ascertain where AI can function independently and where human supervision is essential.

• Document strategies, systems, and outcomes for transparency and alignment.

⛳️ Requirements

• Demonstrated experience in growth, monetization, or as a CMO/marketing lead, utilizing AI to achieve results.

• Minimum of 4 years in a similar business setting.

• Experience with applications and performance marketing is advantageous.

• Practical experience with LLMs, marketing automation, agentic workflows, and prompt development.

• Strong analytical abilities in pricing, conversion optimization, and ROI-driven campaign management.

• Experience in planning, executing, and optimizing multi-channel marketing campaigns.

• Capability to excel based on measurable results and defined KPIs.

• Ability to work independently and take ownership of outcomes.

• Skill in developing AI systems that implement growth strategies.

• Proficiency in prioritizing high-impact actions.

• Capacity to create processes and order amidst complexity.

• Effective communication skills in English.

• Proficiency in German or Russian is a plus.

🏝️ Benefits

• Complete ownership of growth initiatives with direct, measurable outcomes.

• Access to premium AI subscriptions.

• A challenging role with high responsibility and creative freedom.

• Flat organizational structure and close collaboration with the CEO.

• Permanent remote work with flexible scheduling.

• Engaging tasks, steep learning curves, and the opportunity to influence the future of Arise.

• Competitive compensation package.

• Paid annual leave.