Media Buyer, Creative Strategist

This is a fully remote position, open to applicants in Portugal, +5 more countries.

📋 Description

• Take ownership of 4 to 6 DTC accounts as a strategist, media buyer, creative lead, and direct point of contact for clients.

• Oversee advertising budgets that range from $30k to $1M per month.

• Present results, strategic plans, and justifications directly to clients.

• Conduct research involving customer reviews, ad comments, support tickets, Reddit discussions, and competitor ad libraries.

• Utilize internal OCR and ad-transcription tools to evaluate creative content and performance metrics.

• Compose creative briefs and scripts for campaigns.

• Guide editors and designers while managing the revision process.

• Launch around 8 to 10 new advertisements weekly.

• Develop and test advertorials, comparison pages, and product detail pages.

• Employ Claude Code to create landing pages and deploy them to Vercel for testing subdomains.

• Identify and resolve bottlenecks related to creative assets, offers, AOV, landing pages, and checkout processes.

• Report on new customer CPA and ROAS, and defend attribution perspectives.

• Participate in client calls during US Eastern business hours.

⛳️ Requirements

• Practical experience with Meta advertising at significant spending levels for DTC and eCommerce brands.

• Proven track record of results related to CPA, ROAS, revenue, and executed changes.

• AI-savvy: proficient in using Claude or a similar tool as a working resource.

• Capability to create and deploy landing pages using Claude Code or equivalent technologies.

• Proficient in researching, writing, and constructing a converting page from the ground up.

• Native or near-native English proficiency in direct-response writing.

• Experience in crafting hooks, scripts, ad copy, and advertorials.

• Strong communication skills to articulate ideas, present results, advocate for concepts, negotiate with clients, and escalate issues when necessary.

• Skills in creative direction and maintaining high-quality standards.

• Availability to work during US Eastern business hours for client communications.

• Experience with Shopify stores or eCommerce brands is advantageous.

• Willingness to take full ownership of account outcomes and operate without a ticketing system.

🏝️ Benefits

• Engage with real brands and substantial budgets.

• Participate in aggressive testing and rapid learning opportunities.

• Chance to develop scalable frameworks for success.

• Potential for growth into senior strategy roles and increased responsibility based on performance metrics.

• Enjoy remote work flexibility, allowing you to live anywhere.

• Flexible scheduling outside of client calls during US Eastern business hours.