Media Buyer – Creative Strategist

This is a fully remote position, open to applicants in Florida, +4 more states.

📋 Description

• Take charge of the paid media strategy for DTC/eCommerce clients on platforms like Meta and TikTok.

• Create creative testing roadmaps, formulate angles, draft briefs for editors, and assess performance outcomes.

• Oversee client advertising budgets ranging from $30,000 to $1,000,000 per month.

• Identify full-funnel challenges related to creative elements, offers, or conversions.

• Convey results, strategies, and subsequent steps to clients effectively.

• Collaborate with UGC creators by sourcing talent, scripting, and directing content as necessary.

• Engage in aggressive testing, swiftly learn from insights, and establish scalable frameworks.

• Progress into senior strategy roles and take on greater responsibilities based on performance.

⛳️ Requirements

• Proven hands-on experience in scaling eCommerce brands.

• Proficiency in managing Meta Ads with real expenditure and clear CPA, ROAS, and revenue results.

• Capability to develop creative testing roadmaps.

• Skill in crafting creative angles and writing briefs for editors.

• Competence in analyzing creative performance.

• Ability to diagnose whether issues stem from creative aspects, offers, or conversions.

• Proficient in clearly communicating results, plans, and next steps to clients.

• Experience collaborating with UGC creators, including talent sourcing, scriptwriting, and content direction.

• Ability to extract insights from reviews, competitor advertisements, and comments.

• Experience in writing UGC scripts or creative briefs.

• Skill in working with editors to produce effective ad variations.

• Capacity to challenge assumptions and adapt swiftly.

• Ability to articulate strategic decisions and their underlying rationale.

• Demonstrated ownership, urgency, speed, and follow-through.

• Bonus: Experience in building or running a Shopify store or eCommerce brand.

• Video editing or design skills are an added advantage.

🏝️ Benefits

• Opportunity to work with real brands and substantial budgets.

• Engage in aggressive testing and seize rapid learning opportunities.

• Chance to advance into senior strategy roles and assume greater responsibilities.

• Career advancement based on performance metrics.