Marketing Manager, Community & Events

This is a fully remote position, open to applicants in Europe.

📋 Description

• Take charge of the marketing aspects of Kayzen’s industry event calendar from start to finish, including event selection, planning, activation, on-site execution, and post-event analysis.

• Design captivating event experiences, which encompass sponsorships, partner activations, executive dinners, webinars, and smaller community gatherings.

• Collaborate closely with Sales to identify target audiences, establish meeting objectives, devise outreach strategies, and implement follow-up processes to ensure events generate tangible business opportunities.

• Cultivate and maintain a relevant community of customers, prospects, partners, and industry influencers through consistent online and offline engagement.

• Create co-marketing initiatives with ecosystem partners that include joint events, educational sessions, content activations, and opportunities for shared audience growth.

• Manage agencies, vendors, designers, and other external partners regarding event production, collateral, communications, budgets, and timelines.

• Partner with Product Marketing, Customer Success, and Sales teams to integrate customer narratives, partner insights, and Kayzen’s market positioning into event activations.

• Monitor event and community engagement, lead follow-up, and program effectiveness, utilizing feedback and outcomes to enhance future initiatives.

⛳️ Requirements

• Proven experience in industry events, event marketing, experiential, integrated, or partner marketing, with a minimum of 2 years of event marketing experience (preferably in AdTech, mobile applications, or a related field).

• Strong relationship-building and communication abilities, with confidence in representing the company in person, facilitating discussions, and engaging diverse stakeholders.

• Demonstrated success in delivering professional events or community programs from concept through coordination, execution, and follow-up.

• Experience working with Sales on event objectives, audience targeting, partner relations, and lead follow-up.

• Genuine passion for community building and connecting individuals through meaningful experiences.

• Exceptional project management, organizational skills, and attention to detail; adept at managing vendors, budgets, timelines, logistics, and multiple workstreams.

• Proficient in written and spoken English; capable of clear communication with customers, partners, speakers, and colleagues.

• Familiarity with the programmatic advertising, mobile apps, or CTV ecosystem is highly desirable, along with a curiosity to expand industry knowledge.

• Comfortable working within an international, remote-first team and willing to travel to relevant industry events as required by the role.

• Ability to handle stress effectively and a pragmatic approach to resolving unexpected, last-minute organizational challenges.

🏝️ Benefits

• Exceptional opportunities for career advancement and personal development.

• A unique chance to be part of a skilled team of industry experts and entrepreneurs transforming the AdTech landscape.

• Direct, hands-on experience working with the leadership team on a daily basis.

• A dynamic, driven, and diverse team spread across Europe, India, Argentina, and soon the US.

• Flexible work-from-home arrangements.

• A $500 budget for home office setup.

• An annual budget of $1,000 for learning and development initiatives.