Marketing Manager

This is a fully remote position, open to applicants in Italy.

📋 Description

• Develop and execute comprehensive growth and performance marketing strategies for both B2B and B2C segments in collaboration with regional leadership to enhance OpenTable's presence in Italy.

• Implement brand marketing initiatives, events, and local media collaborations to meet business objectives.

• Oversee the complete lifecycle of localized brand and performance campaigns from the initial idea through to execution.

• Lead integrated marketing activities across SEO, Email, and Performance Marketing channels.

• Establish and utilize industry partnerships, event sponsorships, and relationships with external agencies.

• Create testing frameworks and apply both quantitative and qualitative data to improve campaign performance and guide strategic choices.

• Advocate for the Italian market internally by cooperating with sales, account management, and marketing teams to facilitate restaurant partner acquisition and retention.

⛳️ Requirements

• 7+ years of professional experience in brand management, partnerships, or digital marketing.

• Native-level proficiency in Italian.

• Business-level fluency in English.

• A proven background in creating cohesive marketing strategies and managing comprehensive campaigns from idea to execution.

• Strong analytical skills with the ability to utilize data, marketing platforms, and business intelligence tools to influence strategic decision-making.

• Demonstrated success in managing cross-functional stakeholders and executing complex projects.

• Bachelor's degree or equivalent hands-on experience.

• Previous marketing experience in the hospitality, lifestyle, or technology sectors.

• In-depth understanding of the Italian restaurant industry and the wider hospitality landscape.

• Proven expertise in formulating cohesive brand partnership strategies across owned and sponsored channels to enhance visibility in growth markets.

• Capability to utilize artificial intelligence platforms for improved operational efficiency.

• High adaptability and self-motivation, with the ability to excel in a fast-paced, entrepreneurial environment.

🏝️ Benefits

• 26 days of paid vacation.

• Enhanced paid parental leave.

• Company-sponsored therapy sessions through SpringHealth.

• Company-funded subscription to Headspace.

• One annual company-wide week off.

• Development Dollars.

• Leadership development opportunities.

• Access to thousands of on-demand e-learning courses.

• Travel Discounts.

• Additional compensation and benefits in line with local laws and company policy.