Marketing Manager

This is a fully remote position, open to applicants in Italy.

📋 Description

• Develop and execute comprehensive B2B and B2C growth and performance marketing strategies in collaboration with regional leadership to enhance OpenTable's presence in Italy.

• Implement brand marketing initiatives, events, and local media collaborations to meet business objectives.

• Oversee the complete lifecycle of localized brand and performance campaigns from concept to execution.

• Lead cross-channel marketing activities across SEO, Email, and Performance Marketing.

• Establish and utilize industry partnerships, event sponsorships, and external agency collaborations to enhance brand positioning within the hospitality industry.

• Create testing frameworks and leverage quantitative and qualitative data to optimize campaign outcomes and guide strategic decision-making.

• Advocate for the Italian market internally by working with sales, account management, and wider marketing teams to assist in restaurant partner acquisition and retention.

⛳️ Requirements

• 7+ years of professional experience in brand management, partnerships, or digital marketing.

• Native proficiency in Italian.

• Business-level fluency in English.

• Proven experience in developing integrated marketing strategies and managing comprehensive campaigns from idea generation to execution.

• Strong analytical skills with a demonstrated ability to utilize data, marketing platforms, and business intelligence tools to inform strategic decisions.

• Proven success in managing cross-functional stakeholders and executing complex projects.

• Bachelor’s degree or equivalent practical experience.

• Previous marketing experience in the hospitality, lifestyle, or technology industries.

• In-depth knowledge of the Italian restaurant industry and the broader hospitality landscape.

• Demonstrated expertise in formulating cohesive brand partnership strategies across owned and sponsored formats to drive awareness in emerging markets.

• Ability to leverage artificial intelligence tools to enhance operational efficiency.

• High adaptability and self-motivation, with the capacity to thrive in a fast-paced, entrepreneurial environment.

🏝️ Benefits

• 26 days of paid vacation.

• Enhanced paid parental leave.

• Company-funded therapy sessions through SpringHealth.

• Company-sponsored subscription to Headspace.

• Annual company-wide week off.

• Development Dollars.

• Leadership development opportunities.

• Access to thousands of on-demand e-learning courses.

• Travel discounts.

• Additional compensation and benefits in compliance with local laws and company policies.