Manager, Insights

This is a fully remote position, open to applicants in United States.

📋 Description

• Extract, cleanse, transform, and load data from Amazon Marketing Cloud, Amazon Advertising, and other pertinent sources.

• Utilize Amazon Marketing Cloud for audience segmentation, analysis of campaign performance, studies on paths to conversion, and tailored client analyses.

• Monitor and evaluate KPIs across Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon DSP.

• Create and sustain regular and client-facing reports and dashboards.

• Identify trends, anomalies, and opportunities for optimization within Amazon marketing and advertising data.

• Convert insights into actionable recommendations aimed at enhancing campaign efficiency, targeting, and marketing effectiveness.

• Design and assess A/B tests and other experimental methodologies.

• Convey findings, insights, and recommendations to clients both verbally and in written format.

• Collaborate with marketing managers, campaign specialists, and client stakeholders.

• Document data sources, methodologies, and reporting processes thoroughly.

• Remain informed about the latest features and updates of Amazon Marketing Cloud and Amazon Advertising.

• Assist in developing predictive models for forecasting product demand.

• Contribute to projects involving customer segmentation and lifetime-value analysis.

• Support the development of algorithms for optimizing Amazon Advertising bidding.

⛳️ Requirements

• A Bachelor's degree in a quantitative field such as Statistics, Mathematics, Economics, Computer Science, or a related discipline.

• Strong proficiency and practical experience with Amazon Marketing Cloud, including data querying, audience construction, and advanced analysis.

• Experience with Amazon Advertising platforms, including Seller Central and/or Vendor Central.

• Understanding of campaign structures, reporting metrics, and optimization strategies.

• Excellent analytical and problem-solving abilities.

• Strong skills in data visualization with experience in Tableau, Power BI, or Google Data Studio.

• Proficient in SQL for data querying and manipulation.

• Familiarity with Python or R is advantageous.

• Exceptional communication and presentation skills.

• High attention to detail and a commitment to data accuracy.

• Capability to manage multiple client projects and deadlines in a fast-paced setting.

• Ability to work independently as well as collaboratively with internal teams and clients.

🏝️ Benefits

• 100% remote work.

• Unlimited paid time off.

• 20 paid holidays, including several long weekends.

• Medical, Dental, Vision, Life & Disability insurance.

• Flex Spending Accounts.

• Retirement matching up to 4% of contributions at 100%.

• Fringe benefits.

• Forma.

• Unlimited Telemedicine and Teletherapy at no cost.

• Thankful giving.

• Equity options.

• Birthing parents receive 16 weeks of leave with full pay.

• Partners are entitled to 12 weeks of parental leave following the birth or adoption of a child.

• Access to on-demand learning resources.

• Mentorship opportunities.

• Leadership and management development programs and resources available.

• Work-life balance that exceeds industry standards.

• Monthly variable revenue payment potential through RevShare.

• Discretionary annual performance bonus.