This is a fully remote position, open to applicants in Canada.

📋 Description

• Manage day-to-day interactions with CoLab's industry and executive partners.

• Establish mutual objectives with partners concerning target accounts, introductions, and pipeline, and carry out regular check-ins and business reviews.

• Provide support to partners through onboarding, messaging, demo assistance, and co-branded materials.

• Oversee partner agreements, as well as commission or referral terms, in collaboration with Finance and Legal for renewals.

• Work alongside Account Executives, Field Marketing, Business Development, and Sales leadership to create opportunities.

• Direct partner introductions to sales representatives and ensure prompt follow-up.

• Monitor partner-sourced and partner-influenced pipeline, reporting on partner performance.

• Develop and sustain a target list of potential referral partners.

• Lead outreach efforts, qualification, and negotiation until agreements are signed.

• Onboard new partners to facilitate introductions within their initial 90 days.

• Define and document the partner playbook, which includes partner types, tiers, sales-team engagement rules, and deal tracking and crediting.

• Enhance the partner program and provide guidance to leadership on investment priorities.

⛳️ Requirements

• Over 5 years of experience in sales, partnerships, channels, alliances, or business development within a B2B software company, preferably targeting enterprise customers.

• A demonstrated history of cultivating partner relationships that resulted in tangible pipeline and closed revenue.

• Strong understanding of enterprise sales cycles and experience working closely with Account Executives.

• Ability to build trust with senior executives and industry advisors.

• Experience in manufacturing, engineering, PLM, or CAD-related software is a significant advantage.

• Familiarity with working alongside partners in Europe is a plus.