Local Digital Marketer – Contractor

This is a fully remote position, open to applicants in Taiwan.

📋 Description

• Implement local digital marketing initiatives aligned with the regional marketing strategy, business goals, target demographics, budget constraints, and campaign schedules.

• Modify regional campaigns to suit the Taiwanese market, taking into account local consumer behavior, market dynamics, cultural nuances, and language.

• Transform global English-language resources into culturally relevant Traditional Chinese materials, including technical articles, white papers, case studies, and content related to industry standards.

• Simplify intricate technical concepts into accessible, application-focused content for engineers, buyers, and executives within Taiwan's electronics and advanced technology sectors.

• Create or assist in promoting content across LinkedIn, Facebook, and other pertinent local platforms.

• Identify suitable Taiwanese industry journals, newsletters, communities, and digital media opportunities.

• Support the localization of website and landing page content for Taiwan; assist with SEO and content enhancement.

• Collaborate with internal teams, agencies, designers, and other external partners for content and campaign creation.

• Track campaign performance and refine strategies based on metrics such as impressions, CTR, CPC, CPL, conversion rates, lead volume, and ROI/ROAS.

• Conduct A/B testing on creatives, messaging, target audiences, channels, and landing pages.

• Supply local market insights, competitor analysis, and recommendations to the Marketing Lead.

• Compile regular reports on campaign performance with actionable insights.

⛳️ Requirements

• Native-level proficiency in Traditional Chinese and strong command of professional English.

• Proven experience in targeting Taiwanese audiences through marketing efforts.

• Exceptional B2B content writing and localization skills.

• Candidates based outside Taiwan are welcome if they possess native-level Traditional Chinese and recent, relevant experience in the Taiwan market.

• Preference for candidates residing in Taiwan if the role includes local media relationships or event support.

• Experience in sectors such as semiconductors, electronics, PCB/PCBA, advanced packaging, AI, or smart manufacturing is desirable.

🏝️ Benefits

• Competitive salary and compensation packages.

• Opportunities for professional growth and development.

• Engaging work environment with a collaborative culture.