LinkedIn Marketing, Lead Generation Virtual Assistant

This is a fully remote position, open to applicants in Australia.

📋 Description

• Enhance Bid Fusion's brand visibility and recognition on LinkedIn.

• Establish and sustain a robust presence on LinkedIn.

• Identify, investigate, and engage with pertinent prospective clients and decision-makers.

• Generate leads through tailored LinkedIn connection requests and messaging.

• Create and/or adhere to approved messaging sequences.

• Cultivate prospects through genuine, professional dialogues and regular follow-ups.

• Develop and manage a systematic prospect pipeline and database.

• Monitor outreach activities, conversations, prospect statuses, responses, qualified leads, and scheduled appointments.

• Research organizations that may have tendering, procurement, or bidding needs.

• Engage thoughtfully with relevant LinkedIn posts and industry discussions.

• Assist in audience expansion and meaningful brand interaction.

• Organize and repurpose approved LinkedIn content.

• Support LinkedIn newsletters, email campaigns, content research, campaign administration, and basic marketing posts as needed.

• Potentially integrate Ontraport into the lead-generation strategy.

• Elevate warm or highly qualified prospects to Jane.

• Provide regular updates on completed tasks, outcomes, generated opportunities, and subsequent steps.

⛳️ Requirements

• Proficient in LinkedIn usage.

• Prior experience in LinkedIn lead generation.

• Familiarity with LinkedIn outreach and messaging protocols.

• Strong command of written English.

• Exceptional communication skills.

• Strong research abilities.

• Capability to identify and qualify prospects.

• Keen attention to detail.

• Good organizational skills.

• Ability to maintain lead/prospect databases.

• Understanding of lead nurturing techniques.

• Skill in crafting personalized, professional messages.

• Consistency in follow-up communications.

• Capacity to work independently.

• Sound judgment when engaging with prospects.

• Commercial acumen.

• Quick learner of new platforms.

• Experience with Ontraport or similar CRM/marketing automation platforms is highly preferred.

• Background in CRM systems, marketing automation, email marketing, B2B lead generation, professional services, consultants/coaches/B2B service providers, Australian clients/markets, LinkedIn newsletters, content marketing, and email campaigns is strongly preferred.

• Comfortable working with professional, thought-leadership-oriented content.

• At ease communicating with senior business professionals and decision-makers.

🏝️ Benefits

• Remote work position.

• Part-time employment arrangement.