Lead Creative Strategist

This is a fully remote position, open to applicants in United States.

📋 Description

• Spearhead the creation of innovative and impactful concepts for political, advocacy, and issue-oriented campaigns.

• Transform campaign goals, audience analysis, and message testing into creative strategies and implementations.

• Conceptualize ideas across various platforms including digital advertising, video, social media, and more.

• Craft scripts, advertising copy, creative briefs, and other content for campaigns.

• Oversee the production of digital-first advertisements, short-form social media content, broadcast spots, and connected TV creatives.

• Manage projects from initial concept and script development through production, editing, and final execution.

• Collaborate effectively with editors, designers, videographers, production teams, and creative partners.

• Create digital-first strategies tailored for Instagram, TikTok, YouTube, and other emerging platforms.

• Design and oversee creator and influencer programs.

• Identify, recruit, onboard, brief, and supervise creators and content approvals.

• Cultivate long-term relationships with creators and content producers.

• Evaluate creative concepts and advertising outputs using performance metrics and audience insights.

• Develop iterations to pinpoint effective messaging, formats, and executions.

• Foster relationships with freelance creatives, production partners, agencies, and vendors.

• Supervise creative workflows, project timelines, and budgets.

• Establish processes for creative development, production, review, and quality control.

• Work in tandem with campaign strategists and partner organizations.

• Enhance Murmuration’s internal creative capabilities.

⛳️ Requirements

• Proven track record of outstanding creative work, including the conception, writing, and production of engaging advertising or campaign content.

• Portfolio showcasing creative innovation and strategic impact.

• Extensive experience in political, advocacy, or mission-driven campaigns.

• Exceptional writing and storytelling abilities.

• Strong instincts in digital creativity across social media and digital advertising channels.

• Hands-on production experience guiding creative projects from ideation to completion.

• Experience in managing creator and influencer campaigns.

• Knowledge of creator discovery and management platforms, as well as paid creator programs, covering recruitment, contracting, briefing, content approvals, and performance assessments.

• Strong strategic insight linking creative decisions to campaign objectives, audience insights, and research data.

• Collaborative and entrepreneurial mindset with the capacity to manage multiple projects simultaneously.

• Significant professional experience in developing and producing campaign creative.

• Experience in building or leading an in-house creative team or managing freelance creative talent.

• Familiarity with creative testing methods, including message testing, ad testing, and performance-driven creative optimization.

• Enthusiasm for civic engagement and technology is encouraged; applicants are not required to meet every criterion.

🏝️ Benefits

• Comprehensive health, vision, and dental insurance with full premium coverage for you and qualifying family members.

• Retirement benefits featuring a 5% employer match.

• A flexible unlimited paid time off (PTO) policy.

• Generous paid parental leave.

• Pre-tax commuter benefits.

• Provision of a company laptop.

• A flexible remote working environment.

• Home office setup stipend for all new employees.

• Monthly reimbursements for remote work expenses.

• Annual professional development fund.

• Mental health and wellness benefits provided through Calm and Better Help.

• Yearly in-person staff retreats.

• An inclusive culture that embraces diversity, equity, inclusion, and belonging.