Key Accounts Manager

This is a fully remote position, open to applicants in Kentucky, +4 more states.

📋 Description

• Formulate and implement strategic sales initiatives to reach volume, distribution, and visibility objectives within essential regional and national chain accounts.

• Cultivate and maintain relationships with key buyers, distributors, and trade partners across the designated territory.

• Collaborate with distributors to guarantee the execution of programming, pricing, and promotional strategies.

• Evaluate market trends, pricing, and sales data to uncover growth opportunities and guide strategic decisions.

• Spearhead new product launches while ensuring alignment with marketing and brand activation teams.

• Develop and monitor annual budgets, promotional expenditures, and ROI on significant programs.

• Conduct regular account visits, oversee chain resets, and ensure that brand standards are upheld in all markets.

• Work alongside the Marketing team to create and implement POS, in-store merchandising, and digital marketing initiatives.

• Provide market insights, competitive intelligence, and field execution reports to senior leadership.

• Represent the brand at regional events, trade shows, and chain reviews.

⛳️ Requirements

• Bachelor’s degree in Business, Marketing, or a related discipline.

• 5+ years of experience in beverage alcohol sales, preferably in RTDs, with a demonstrated history of managing chain accounts.

• Strong connections within distributor networks (primarily AB) and key retail chains.

• Exceptional presentation, negotiation, and interpersonal communication abilities.

• Analytical and data-oriented mindset.

• Proficient in VIP, IRI, Nielsen, and/or Encompass.

• Capability to work independently and in collaboration with various teams.

• Willingness to travel up to 50% within assigned territories.

🏝️ Benefits

• Competitive salary.

• Performance-based bonus.

• Benefits package.

• Opportunity to create an impact in a purpose-driven organization that supports veterans, K9s, and community causes.

• Dynamic, entrepreneurial environment with opportunities for growth.