Key Account Representative

This is a fully remote position, open to applicants in Pennsylvania.

📋 Description

• Promote and merchandise the Yuengling product range within the designated area of responsibility.

• Apply and exemplify DGY retail standards.

• Propel success against approved distributor annual and quarterly business plans.

• Convey DGY sales strategies to key retailers and distributor street-level sales teams.

• Enhance distribution, shelf-space assortment, feature merchandising, and display activities.

• Maintain regular call frequency and communication with assigned retail accounts and distributor retail field sales teams.

• Complete at least 12 account visits per day.

• Introduce new Yuengling distribution, execute displays, merchandise shelf space and assortment, and implement pricing or promotional feature activities.

• Conduct periodic pricing surveys to compare Yuengling's pricing with major competitors.

• Cultivate long-term relationships with retail customers by utilizing Yuengling's 3M strategy.

• Document retailer interactions, meetings, follow-ups, and next steps.

• Identify and create initiatives for underperforming packages.

• Assist in developing and achieving annual distribution goals by brand and packaging type.

• Engage in point-of-sale commitments and merchandising efforts.

• Maintain DGY point-of-sale materials and identify needs for distributor support materials.

• Keep an updated target account list and submit quarterly distribution progress reports.

• Promote and manage local retail sampling events.

• Engage with consumers and retailers at samplings, collaborative events, special occasions, and trade shows.

• Organize and position point-of-sale materials in key retail areas.

• Build effective relationships with distributor sales managers, brand managers, supervisors, and sales representatives.

• Attend distributor sales meetings and deliver presentations to groups.

• Ensure adequate product inventory, proper inventory rotation, and removal of expired products.

• Conduct quarterly reviews of distributor markets.

• Formulate corrective action plans for execution deficiencies.

• Maintain precise records of current and competitive market pricing.

• Document opportunities for retail execution improvement.

• Perform additional tasks as assigned by management.

⛳️ Requirements

• Strong competitive drive to enhance knowledge, skills, and competencies for growth within the role towards future opportunities.

• Excellent oral and written communication abilities.

• Capability to prioritize and plan work activities; attention to detail; effective time management; set goals and objectives and consistently achieve them.

• Ability to follow directions and respond appropriately to management guidance and strategies.

• Willingness to take responsibility for actions and collaborate as a team aligned with Company strategy and culture.

• Creativity and innovative thinking.

• Embrace DGY culture and The Yuengling Way.

• Valid driver’s license required with a strong driving record.

• Availability for occasional nights and weekends for promotions and special events.

• Proficient computer skills, including Microsoft Word, Excel, PowerPoint, and Outlook.

• Ability to lift, carry, push, and/or pull up to 35 pounds.

• Bachelor’s Degree or equivalent work experience is required.

• Must reside in the Pittsburgh, PA area.

🏝️ Benefits

• Full-time employment.

• Occasional night and weekend promotions and special events (availability requirement, not an employer-provided benefit).