Insights Lead Analyst

This is a fully remote position, open to applicants in New York.

📋 Description

• Develop and oversee the analytics strategy for client accounts.

• Gain insights into client businesses and comprehend their media strategies.

• Spearhead the creation of annual learning agendas, testing plans, and analysis roadmaps.

• Provide support for thought leadership as necessary.

• Suggest methods to evaluate media effectiveness and link results to overall business performance.

• Recommend approaches for testing and evaluating current tactics as well as channel expansion.

• Propose ongoing tests and analyses utilizing quantitative methods and statistical techniques.

• Enhance analytical capabilities and solutions, including segmentation, modeling, and campaign evaluations.

• Track technological and industry trends to offer client recommendations.

• Conduct quality control for analysis, reporting, and data visualization.

• Foster cross-functional relationships in the daily execution of analytics projects and initiatives.

• Ensure deliverables meet high standards of quality, timeliness, and alignment with expectations and business needs.

• Provide clear, concise, and actionable insights through effective storytelling.

• Identify opportunities for cross-selling through client key phrases and indicators, and escalate these opportunities appropriately.

• Monitor client satisfaction, health, and signals of dissatisfaction.

⛳️ Requirements

• 5–7 years of experience in marketing analytics roles.

• Proven ability to collaborate with clients, understand their business needs, and implement quantitative methods.

• Demonstrated success in analyzing data and leveraging analytics tools to inform marketing decisions.

• Exceptional communication and interpersonal skills.

• Extensive experience with statistical analysis, predictive modeling, LTV calculations, and other quantitative methodologies.

• Proficiency in R, Python, and SQL.

• Capability to independently solve problems using R, Python, and SQL.

• Advanced skills in business intelligence platforms such as Tableau, Power BI, and Metric.

• Advanced knowledge of data architecture, including Snowflake and Redshift.

• Strong computer skills, particularly in Microsoft Excel and PowerPoint.

• Ability to manage multiple tasks, prioritize effectively, and allocate time efficiently across clients, partner relationships, and internal projects.

🏝️ Benefits

• Unlimited paid time off.

• Fully remote work environment.

• Flexible time off policies.

• 20 paid holidays, including several long weekends.

• Comprehensive medical, dental, vision, life, and disability insurance.

• Flexible Spending Accounts.

• Retirement plan with a 100% match on contributions up to 4%.

• Fringe benefits.

• Forma benefits.

• Unlimited access to telemedicine and teletherapy at no cost.

• Thankful giving initiatives.

• Equity opportunities.

• Birthing parents are entitled to 16 weeks of leave with full pay.

• Partners are eligible for 12 weeks of parental leave with full pay.

• Access to on-demand learning resources.

• Mentorship program availability.

• Leadership and management development programs and resources.

• Monthly variable revenue payment opportunities through RevShare.

• Discretionary annual performance bonuses.