Influencer Marketing Manager – Health & Wellness Supplements

This is a fully remote position, open to applicants in Brazil, +5 more countries.

📋 Description

• Identify and source suitable creators and user-generated content (UGC) contributors within the health, wellness, fitness, supplements, and lifestyle sectors.

• Engage in outreach to creators via email, Instagram, TikTok, and other pertinent channels.

• Oversee creator relationships from the initial contact through onboarding, briefing, content submission, and ongoing collaboration.

• Develop and manage campaigns focused on creator gifting and UGC.

• Ensure creators receive comprehensive briefs and produce content that aligns with brand goals.

• Establish and maintain a network of affiliate creators.

• Identify prospects to convert high-performing creators into long-term brand collaborators.

• Monitor creator outreach efforts, responses, content submissions, affiliate activities, and overall campaign performance.

• Analyze creator and campaign performance to pinpoint high-performing partners and explore further collaboration opportunities.

• Work in conjunction with the marketing team to enhance creator selection, outreach strategies, campaign briefs, and partnership processes.

⛳️ Requirements

• Minimum of 5 years of experience in influencer marketing, creator partnerships, UGC, affiliate marketing, or a related field.

• Demonstrated success in sourcing and reaching out to creators and influencers, ideally at scale.

• Proven ability to manage creators throughout the entire partnership lifecycle, from outreach and onboarding to content delivery and performance evaluation.

• Previous experience with health, wellness, supplements, fitness, beauty, or other direct-to-consumer brands is highly preferred.

• Familiarity with UGC creator campaigns and a keen understanding of elements that make creator content effective for both paid and organic social media.

• Experience in building or managing an affiliate creator network is a significant advantage.

• Excellent communication, relationship management, negotiation, and organizational skills.

• Ability to work independently in a remote setting while managing multiple creator relationships simultaneously.

• Strong knowledge of platforms like Instagram, TikTok, YouTube, and relevant creator/affiliate ecosystems.

🏝️ Benefits

• Competitive USD salary based on experience.

• Fully remote position.

• Opportunity to work directly with a growing U.S.-based health and wellness brand.