
Influencer Marketing Account Lead
Posted 11 hours ago

Posted 11 hours ago
This is a fully remote position, open to applicants in California.
• Spearhead influencer marketing initiatives that align with client goals and demonstrate measurable ROI.
• Develop and maintain senior client relationships, acting as a trusted strategic advisor.
• Conduct strategic business reviews and provide detailed campaign reporting.
• Identify opportunities for expansion and upselling in collaboration with Sales and Strategy teams.
• Contribute to Requests for Proposals (RFPs) and new business presentations.
• Oversee the execution of multiple influencer campaigns from initiation to completion, ensuring quality, compliance, and measurable outcomes.
• Guide Account Managers in effective client communication and campaign execution.
• Manage campaign budgets, timelines, and deliverables efficiently.
• Ensure all campaigns comply with FTC guidelines and platform standards.
• Track campaign KPIs and suggest optimizations as needed.
• Collaborate with Social, Strategy, Creator Success, Paid Media, Product, and Sales teams.
• Serve as the voice for both clients and influencers.
• Oversee and mentor direct reports, including Account Managers and Coordinators.
• Provide coaching, performance evaluations, and opportunities for professional development.
• Promote accountability, collaboration, and continuous learning within the team.
• Anticipate potential risks and implement proactive solutions.
• Keep abreast of industry trends, platform developments, and cultural changes.
• Contribute thought leadership in the field of influencer and creator marketing.
• Establish and maintain internal processes to ensure compliance and operational excellence.
• At least 5 years of experience in influencer marketing, social media, or digital campaign management, with direct client interaction.
• Demonstrated ability to lead client strategies and achieve results aligned with brand objectives.
• Strong management experience, including coaching, conducting performance reviews, and day-to-day leadership of teams.
• Comprehensive understanding of social platforms, influencer best practices, and compliance requirements.
• Data-oriented mindset with the capacity to convert performance metrics into actionable insights.
• Outstanding communication, presentation, and relationship-building abilities.
• Proven track record of driving account growth and enhancing client relationships.
• Eligibility for various benefits plans available to all permanent team members.
• Bi-annual compensation reviews based on market data and performance-related factors.
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