Head of Partnerships

This is a fully remote position, open to applicants in United States.

📋 Description

• Identify, recruit, and forge partnerships with agencies, consultancies, fractional CMOs, technology providers, private equity firms, and other businesses that cater to high-growth consumer brands.

• Cultivate relationships with founders, CEOs, CMOs, investors, and senior executives who can connect Advantage HQ with qualified potential clients.

• Create targeted strategies for partner acquisition and establish mutually beneficial referral and co-selling relationships.

• Negotiate commercial agreements, referral arrangements, and strategic collaborations.

• Manage and expand a portfolio of strategic partners.

• Design partner onboarding, enablement, and engagement programs.

• Provide partners with positioning, messaging, case studies, and essential resources.

• Set up recurring partner meetings, executive introductions, and initiatives for relationship-building.

• Manage the partner-sourced pipeline and achieve new revenue targets.

• Facilitate qualified introductions to DTC and e-commerce brands.

• Collaborate with Sales to qualify, track, follow up, and convert partner referrals.

• Monitor conversion rates from referral to opportunity and from opportunity to client.

• Establish partnership processes, playbooks, operating rhythms, segmentation, prioritization, and activation frameworks.

• Develop systems for referral tracking, attribution, reporting, and partner compensation.

• Create dashboards to measure partner activity, pipeline generation, revenue contribution, and channel performance.

• Utilize CRM systems, AI, and automation to enhance partnership operations.

• Identify new partnership opportunities within emerging channels, technologies, and industry ecosystems.

• Collaborate with Marketing on events, webinars, content partnerships, and joint go-to-market strategies.

• Represent Advantage HQ at industry conferences, networking events, and executive gatherings.

• Provide market intelligence, competitive insights, and new business opportunities to leadership.

• Work closely with executive leadership to define the long-term partnerships strategy.

⛳️ Requirements

• Minimum of 7 years of experience in strategic partnerships, channel partnerships, business development, alliances, or related commercial roles.

• Proven history of building and scaling referral or strategic partnership programs that yield measurable pipeline and revenue.

• Experience within digital marketing agencies, professional services, consulting, marketing technology, or the broader e-commerce ecosystem.

• Established connections with agency founders, fractional CMOs, consultants, e-commerce executives, investors, or other relevant industry leaders.

• Experience managing partner-sourced pipelines, revenue targets, and commercial KPIs.

• Strong understanding of referral agreements, revenue-sharing models, co-selling arrangements, and strategic partnerships.

• Exceptional executive relationship-building, communication, and negotiation skills.

• Experience in creating repeatable partnership playbooks, systems, and reporting frameworks.

• Strong organizational discipline with the ability to manage multiple strategic relationships concurrently.

• Entrepreneurial mindset with a focus on execution, ownership, and measurable results.

• North America required, with a strong preference for candidates located in the United States.

🏝️ Benefits

• Performance bonus.

• Equity.

• Fully remote work.

• Autonomy to shape the partnerships strategy.

• Direct collaboration with executive leadership and experienced Sales, Growth, Marketing, and Client Services teams.