HCP Marketing Manager – US Obesity and Related Conditions

This is a fully remote position, open to applicants in United States.

📋 Description

• Create and implement promotional materials and customer engagement programs for Healthcare Professionals (HCP) throughout their journey.

• Collaborate with Global Marketing, Patient Marketing, Omnichannel teams, and agency partners to ensure a cohesive customer experience.

• Develop and manage resources for the field, including sales tools, presentations, and materials that support HCP interactions.

• Assist in disease state education and initiatives addressing unmet needs, including congress participation and key campaign activations.

• Work alongside Medical, Legal, Regulatory, and agency partners to facilitate the review and advancement of materials.

• Collect feedback from the field, conduct market research, and analyze performance data to synthesize insights and propose improvements.

• Aid in the planning and execution of National Sales Meetings, launch events, congresses, and commercial engagement activities.

• Develop or coordinate objectives for meetings, along with presentations, promotional materials, and accompanying resources.

• Oversee deliverables among stakeholders, ensuring that content is accurate, approved, and available on time.

• Contribute to new hire training, field communications, and initiatives that promote commercial readiness.

• Manage project plans and daily workflows, monitoring milestones, dependencies, and approvals.

• Coordinate efforts with agencies and vendors, providing guidance and feedback to meet quality, budget, and scheduling expectations.

• Identify potential risks and bottlenecks in execution, collaborating with partners to address challenges.

• Implement promotional review, operational, and compliance processes.

• Foster productive relationships within HCP Marketing, Patient Marketing, Omnichannel, Sales, Medical Affairs, Market Access, Insights & Analytics, Regulatory, Legal, and Global teams.

• Partner with field colleagues to gain insights into customer needs and enhance marketing effectiveness.

• Support launch readiness by providing designated marketing materials, field resources, and content for meetings.

• Contribute to the alignment of HCP and patient marketing initiatives.

⛳️ Requirements

• Doctorate degree with 2 years of marketing and/or business experience in a role within a Marketing/Sales commercial organization; OR a Master's degree with 4 years of experience; OR a Bachelor's degree with 6 years of experience; OR an Associate's degree with 10 years of experience; OR a high school diploma/GED with 12 years of experience in marketing and/or business.

• Proficient understanding of HCP marketing channels, the development of promotional materials, and the Medical, Legal, and Regulatory review processes.

• Experience in coordinating with agency partners and external vendors to execute marketing projects.

• Strong project management and organizational capabilities, including managing multiple workstreams and meeting deadlines.

• Ability to collaborate effectively, communicate clearly, and influence partners in a cross-functional, matrixed environment.

• Exceptional written, verbal, and presentation skills.

• Detail-oriented with a commitment to high-quality execution.

• Capable of thriving in a fast-paced, high-visibility environment.

🏝️ Benefits

• A comprehensive employee benefits package, which includes a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts.

• A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan.

• Stock-based long-term incentives.

• Award-winning time-off plans.

• Flexible work models where applicable.

• Work/life balance.

• Opportunities for career development.