Growth Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Construct and enhance marketing strategies at FISART.

• Collaborate with the Founding Team to develop a clear and actionable marketing strategy.

• Identify and prioritize target audiences, topics, channels, and formats.

• Systematize and broaden SEO and GEO initiatives related to company sales, succession, valuations, and M&A.

• Produce content in German and English aimed at entrepreneurs, sellers, buyers, and M&A intermediaries.

• Create expert articles, LinkedIn posts, carousels, case studies, analyses, videos, interviews, guides, and content series.

• Design newsletters, email formats, and lead-nurturing campaigns.

• Optimize and develop lead magnets and digital assets, including guides, checklists, valuation content, webinars, and educational resources.

• Establish a strong presence on LinkedIn, Instagram, YouTube, and other platforms.

• Draft posts and video scripts, create carousels and short-form content, and repurpose existing content.

• Support FISART’s positioning in business, entrepreneurial, and industry media through organized PR efforts.

• Create sales enablement materials such as case studies, presentations, market analyses, and email sequences.

• Develop and manage an editorial and publishing calendar, ensuring its effective execution.

• Analyze relevant KPIs and continually optimize topics, formats, and resources.

• Collaborate closely with the Founding Team and the M&A Team.

⛳️ Requirements

• Proficient in business-level German, at least at a C1 level.

• Exceptional written communication skills with a keen sense for tone, target audiences, and storytelling.

• Good command of English for international content and communication with a US audience.

• Experience in content marketing, growth marketing, journalism, editorial work, or a similar field.

• Basic knowledge of SEO, social media, and data-driven optimization.

• Confident and effective use of AI tools such as ChatGPT and Claude.

• Interest in business, entrepreneurship, finance, and M&A.

• Ability to swiftly grasp complex topics and articulate them clearly.

• Strong sense of ownership and a structured approach to working in a remote setting.

• Willingness to independently implement ideas, assess results, and learn quickly from mistakes.

• Experience with newsletter marketing, GEO, LinkedIn, YouTube, PR, performance copywriting, lead nurturing, educational content, webinars, or video editing is advantageous but not mandatory.

🏝️ Benefits

• Full-time employment.

• Opportunity for remote work.