Global Digital Marketing Manager

This is a fully remote position, open to applicants in Colombia.

📋 Description

• Facilitate the marketing ecosystem, data, and campaigns for Generation

• Assist in the design, execution, and management of the global marketing strategy

• Utilize data, operations, content, insights, and technology to enhance strategy, performance, and sustainable growth

• Provide direct marketing assistance for Ghana, Colombia, and the USA

• Engage with affiliate countries to address needs, requirements, solutions, training, and other forms of support

• Aid in marketing automation and campaigns through Insider

• Contribute to content and campaign efforts

• Support existing marketing strategies through data analysis utilizing Google Analytics, Power BI, and Staff Portal

• Develop and optimize marketing funnels to generate leads, enhance conversions, reduce engagement cycles, and maximize success

• Convert data insights into actionable strategies that support decision-making, country marketing teams, and leadership

• Assist in the deployment of the marketing technology stack

• Support technology tools and integration, ensuring smooth information flow between tools, including Insider

• Collaborate with country teams to refine processes and boost efficiency

• Ensure effective knowledge sharing and communication across the team

• Work alongside Communications, Partnerships, Data & Impact, Digital, PDS, employer engagement, and other stakeholders

⛳️ Requirements

• At least 10 years of experience in Marketing, including Marketing and/or Sales Operations Management

• High-energy self-starter with the ability to learn rapidly and adapt in a dynamic environment

• Deep understanding of B2B and B2C marketing processes

• Prior experience in creating globally integrated marketing campaigns that consider regional, industry, and audience differences

• Capability to conceptualize and develop global marketing programs for regional implementation

• Proficiency with Google Analytics, Insider, and marketing automation solutions

• Data-driven, technically proficient, analytical, and skilled in defining processes, with relevant examples to support this

• Strong qualitative and quantitative analytical skills for gathering and reporting metrics, as well as identifying trends or issues

• Excellent communication skills with the ability to work autonomously and collaboratively within a team

• Proven track record of influencing and collaborating with multiple stakeholders in a complex, matrixed organization

• Fluency in spoken English is required; proficiency in an additional language is advantageous

• Ability to collaborate with cross-functional teams and manage multiple projects and stakeholders

• Adaptability to changes and evolving demands

• Passion for data, quality control, and operational efficiency

• Eagerness to explore new marketing trends

• Commitment to diversity, equity, and inclusion

• Strong dedication to Generation's mission

• English CV is required for the application

🏝️ Benefits

• Fixed-term contract lasting up to 3 months, concluding December 24, 2026

• Remote work arrangement

• Opportunity to contribute to a global nonprofit mission aimed at enhancing economic mobility

• Collaboration with global teams from APAC to the Americas

• Exposure to global marketing strategy, operations, content, data, insights, and technology

• Teamwork with cross-functional teams and international stakeholders