GEO Strategist – Life Sciences

This is a fully remote position, open to applicants in Georgia.

📋 Description

• Create and implement search and digital visibility strategies for enterprise clients.

• Lead strategic discussions with pharma brand, digital, and medical leaders at the VP/Director level.

• Collaborate across capability leads, account teams, and senior leadership within matrixed organizations.

• Develop GEO, LLM content strategies, and AI-driven search optimization methods.

• Enhance entities, structured data, knowledge graphs, content attribution, and content architecture.

• Execute technical, semantic, international, and performance-oriented SEO strategies.

• Utilize SEO, analytics, search, and AI platforms for content testing and GEO monitoring.

• Conduct workshops and develop strategic frameworks.

• Provide executive-quality storytelling and oversee stakeholder management.

⛳️ Requirements

• 8+ years of progressive experience in digital strategy, SEO, content strategy, or digital marketing.

• At least 3+ years in a strategic or consulting role.

• Minimum of 1–2 years of proven experience in GEO, LLM content strategy, or AI-driven search optimization.

• Strong history of designing and implementing search and digital visibility strategies for enterprise clients, preferably in a consulting or services context.

• Client-facing credibility at the VP/Director level.

• Experience working within matrixed organizations alongside capability leads, account teams, and senior leadership.

• Comprehensive understanding of the life sciences digital ecosystem — including pharma, biotech, medtech, or healthcare services.

• Familiarity with HCP engagement, DTC marketing, omnichannel pharma strategies, and MLR/MedLegal review processes.

• Knowledge of pharma commercial excellence, therapy area brand strategies, and regulatory frameworks (FDA, EMA, CDSCO).

• Expertise in entity optimization, Schema.org structured data, knowledge graph integration, LLM content attribution, and prompt-influenced content architecture.

• Proficiency in technical SEO, semantic SEO, E-E-A-T, Core Web Vitals, content architecture, and international SEO.

• Experience with tools like SEMrush, Profound, Ahrefs, BrightEdge, Conductor, Screaming Frog, Google Analytics 4, Search Console, and Looker Studio.

• Working knowledge of ChatGPT, Perplexity, Google AI Overviews, Bing Copilot, and Claude.

• Capable of executive-quality storytelling, workshop facilitation, strategic framework development, and stakeholder management.

🏝️ Benefits

• Employees have the option to work remotely.

• Confidentiality maintained in accordance with EEO guidelines.