GEO Strategist – Life Sciences

This is a fully remote position, open to applicants in Georgia, +1 more country.

📋 Description

• Create and implement search and digital visibility strategies tailored for enterprise clients.

• Drive strategic discussions with pharmaceutical brand, digital, and medical leadership at the VP/Director level.

• Formulate GEO, LLM content strategies, and initiatives focused on AI-driven search optimization.

• Utilize entity optimization, structured data, knowledge graphs, LLM content attribution, and prompt-influenced content architecture.

• Conduct technical, semantic, international, and content-architecture SEO.

• Leverage SEO and AI platforms for content testing, GEO monitoring, analytics, and search performance evaluation.

• Organize workshops and develop strategic frameworks.

• Collaborate with capability leads, account teams, and senior leadership within matrixed organizations.

⛳️ Requirements

• Over 8 years of progressive experience in digital strategy, SEO, content strategy, or digital marketing, including a minimum of 3 years in a strategic or consulting role.

• At least 1-2 years of proven experience in GEO, LLM content strategy, or AI-driven search optimization.

• Strong history of designing and implementing search/digital visibility strategies for enterprise clients, ideally within a consulting or services environment.

• Proven client-facing credibility at the VP/Director level.

• Experience leading strategic discussions with pharmaceutical brand, digital, and medical leadership.

• Background in working within matrixed organizations alongside capability leads, account teams, and senior leadership.

• Comprehensive understanding of the life sciences digital ecosystem, including pharma, biotech, medtech, or healthcare services.

• Familiarity with HCP engagement, DTC marketing, omnichannel pharma strategies, and MLR/MedLegal review processes.

• Insight into pharma commercial excellence, therapy area brand strategy, and regulatory frameworks such as FDA, EMA, and CDSCO.

• Expertise in entity optimization, Schema.org structured data, knowledge graph integration, LLM content attribution, and prompt-influenced content architecture.

• Proficiency in technical SEO, semantic SEO, E-E-A-T, Core Web Vitals, content architecture, and international SEO.

• Experience using SEMrush, Profound, Ahrefs, BrightEdge, Conductor, Screaming Frog, Google Analytics 4, Search Console, and Looker Studio.

• Working knowledge of ChatGPT, Perplexity, Google AI Overviews, Bing Copilot, and Claude for content testing and GEO monitoring.

• Capable of executive-level storytelling, workshop facilitation, strategic framework development, and stakeholder management.

🏝️ Benefits

• Employees have the option to work remotely.

• EEO-compliant confidential handling of information.