General Manager – DACH

atAppinioRemoteDE flagGermanyFull-timeManagerMid-levelSenior

Posted Nov 3

This is a fully remote position, open to applicants in Germany.

πŸ“‹ Description

β€’ Take charge of the DACH market strategy, priorities, and allocation of resources.

β€’ Foster internal collaboration, resource planning, and establish a clear operational rhythm among teams.

β€’ Maintain full P&L accountability across Marketing, Sales, and Customer Success functions.

β€’ Identify opportunities for optimization, investment, or restructuring to enhance regional growth and operating margins.

β€’ Personally lead or co-lead critical commercial negotiations and enterprise client presentations.

β€’ Represent Appinio throughout the DACH region via stage presentations, keynotes, media engagements, and networking with executives.

β€’ Directly manage the leads for DACH Marketing, Sales, and Customer Success.

β€’ Develop a strategic partnership with the Research Consulting group to ensure alignment in strategy and research delivery.

β€’ Report directly to the Chief Revenue Officer.


⛳️ Requirements

β€’ Proven experience in scaling or optimizing a well-established, multi-functional organization within a mature market environment, preferably DACH.

β€’ Recognized domain expertise in quantitative market research.

β€’ Successful management and optimization of a regional or global P&L in a mature business setting.

β€’ Experience as a confident public spokesperson, with a strong presence in stage, press, and industry-related contexts.

β€’ Demonstrated political acumen and stakeholder diplomacy to lead through influence.

β€’ KPI-driven leadership style for go-to-market teams.

β€’ Familiarity with AI and automation across GTM functions.

β€’ Native or bilingual proficiency in German.

β€’ Professional proficiency in English.

β€’ Applications must be submitted in English.


🏝️ Benefits

β€’ Average of 30 days of vacation taken, with no strict cap on vacation days.

β€’ Opportunity for temporary work from abroad for up to 180 days per year if residing in the EU.

β€’ Provision of all necessary hardware, including your own MacBook.

β€’ Deutschland ticket or mobility budget with the NAVIT app for candidates based in Hamburg or Berlin.

β€’ Subsidized membership for Urban Sports Club or ClassPass based on your location.

β€’ Access to co-working spaces in Hamburg, Berlin, Munich, London, Madrid, Barcelona, or New York.

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