Freelance Organic Growth, Content Strategist

This is a fully remote position, open to applicants in Argentina.

📋 Description

• Diagnose the organic presence: analyze channels, content, audiences, messages, and digital assets to identify improvement opportunities.

• Design a content strategy: determine what to communicate, to whom, in which formats, through what channels, and with what objective.

• Create strategic content through ideas, concepts, scripts, and pieces that capture attention, spark interest, and connect with audience needs.

• Develop organic acquisition funnels from the first contact to lead generation.

• Enhance stories through sequences of stories, narratives, calls to action, and dynamics that generate interaction, trust, inquiries, and business opportunities.

• Transform existing posts, videos, stories, and resources into conversations and leads.

• Experiment with formats, messages, narratives, hooks, and calls to action.

• Optimize organic conversion from reach, views, and interactions into inquiries, registrations, leads, and business opportunities.

• Define KPIs, analyze results, and adjust the strategy based on data.

• Prioritize initiatives and propose an action plan focused on high-impact opportunities.

• Collaborate with the internal team to turn ideas into concrete actions and continuously improve the strategy.

⛳️ Requirements

• Experience in content strategy, digital content creation, Organic Growth, or Content Marketing.

• Ability to connect creativity with business objectives.

• Experience in developing acquisition strategies and lead generation through organic channels.

• Skill in creating concepts, scripts, narratives, and content aimed at capturing and retaining attention.

• Experience using stories, short videos, posts, and other formats to generate interaction and conversion.

• Knowledge of organic funnels and potential customer acquisition journeys.

• Ability to propose calls to action and dynamics that convert audiences into business opportunities.

• Analytical skills to interpret metrics and make decisions.

• Autonomy, initiative, and the ability to propose ideas without relying on ongoing instructions.

• Skill in transforming an idea into an executable and measurable content plan.

• Experience working with brands, digital businesses, e-commerce, marketplaces, or growth companies is particularly valued.

🏝️ Benefits

• 100% remote.

• Freelance modality.

• Reach, dedication, and work structure to be defined based on experience and proposal.