Freelance Brand & SEO/AIO Content Copywriter

This is a fully remote position, open to applicants in Canada.

📋 Description

• Create engaging and brand-aligned copy for websites, landing pages, and digital marketing initiatives.

• Convert brand strategy, positioning, and tone of voice into coherent and consistent messaging.

• Craft content that drives conversions while balancing creativity, clarity, and effectiveness.

• Enhance content for both traditional search engines and AI-based discovery methods.

• Implement principles of search intent, content architecture, semantic relevance, and discoverability.

• Organize content to enhance visibility across search engines, AI-driven search experiences, and generative answer platforms.

• Work collaboratively with creative, strategy, and digital teams.

• Tailor copy for diverse audiences, formats, and brand identities while upholding high editorial standards.

⛳️ Requirements

• Extensive experience in senior-level copywriting.

• A strong portfolio showcasing published work on websites, landing pages, and digital campaigns.

• Exceptional native-level English writing proficiency.

• Outstanding command of tone, voice, structure, and narrative techniques.

• Demonstrated capability to translate brand strategy into unique, effective, and conversion-oriented copy.

• Solid understanding of SEO, including search intent, keyword integration, content organization, and on-page optimization.

• Familiarity with AIO/GEO and AI-driven search and discovery methodologies.

• Ability to harmonize search performance with brand voice, creativity, and editorial integrity.

• Strategic thinker with meticulous attention to detail.

• Capability to independently thrive in a dynamic creative environment.

• Portfolio reflecting creative excellence and quantifiable results.

🏝️ Benefits

• Freelance engagement opportunities.

• English-first work structure.

• Evaluation based on portfolio, prioritizing demonstrated results over formal qualifications.