Founding SDR Lead – AI-powered Lifestyle Coaching

This is a fully remote position, open to applicants in California.

📋 Description

• Take full ownership of outbound sales from start to finish while collaborating closely with the founder.

• Develop the outbound sales system and populate the sales pipeline.

• Craft and execute personalized multi-channel sequences utilizing email, LinkedIn, and SMS.

• Conduct cold calls to potential leads.

• Schedule qualified meetings.

• Oversee pipeline advancement with scheduled follow-ups and re-engagement of dormant conversations.

• Formulate a marketing strategy to keep leads engaged between discussions.

• Generate newsletters, LinkedIn posts, and valuable content.

• Manage the email outreach infrastructure and monitor deliverability.

• Oversee LinkedIn automation and messaging workflows.

• Handle CRM management and reporting tasks.

• Utilize AI-driven research, personalization, and preparation for calls.

⛳️ Requirements

• A minimum of 2 years of SDR experience in a startup environment.

• Proven experience in establishing an SDR system from the ground up rather than taking over an existing one.

• In-depth understanding of metrics such as reply rate, positive-reply rate, meetings booked, and meetings held.

• An entirely AI-native working style.

• Demonstrated persistence in following up on scheduled meetings and addressing stalled deals.

• Comfort with cold-calling and performing manual prospecting tasks.

• Ability to work independently without a manager, support staff, or a predetermined playbook.

• Driven by a mission focused on health, behavioral change, and human support.

• Bonus: experience in selling to HR, employee benefits, health plans, or healthcare sectors.

• Bonus: experience with conference-related pipelines.

• Bonus: experience in directly closing deals.

• Bonus: experience in creating automations using Zapier, n8n, or custom scripts.

• Familiarity with tools like Instantly or Smartlead, secondary domains, warmup protocols, SPF, DKIM, DMARC, and deliverability monitoring.

• Familiarity with LinkedIn automation platforms such as HeyReach or Expandi.

• Familiarity with SMS and WhatsApp for event follow-ups and opted-in communications.

• Proven ownership of CRM and reliable reporting skills.

• Experience using Claude and LLMs for research, personalization, and call preparation.

🏝️ Benefits

• Competitive base salary with uncapped commission potential.

• Dynamic work environment where projects progress rapidly.

• Opportunity to challenge existing ideas and contribute to product development.

• Culture focused on making a meaningful impact.

• Mission-driven role aimed at helping individuals transform their lives.